Branch Manager - Agency Sales at Aditya Birla Capital, Panvel

Job Summary

This role is responsible for driving business growth and enhancing profitability at the assigned branch through strong leadership, efficient resource planning, monitoring team performance, and adapting to market changes. A key focus is on building distribution channels, developing retail operations, and recruiting Field Level Supervisors (FLS) and advisors.

Company Background and Market Context

Aditya Birla Health Insurance Co. Limited (ABHICL), a joint venture between Aditya Birla Capital and MMI Strategic Investments, was founded in 2015 and started operations in 2016. ABHICL competes in a challenging insurance market with multiple private and national players. While the overall annual market size is approximately INR 10,000 crore, renewals with existing insurers make fresh business opportunities limited to about INR 1,500 crore. The growing SME and startup sectors present substantial potential for tailored insurance solutions and expanding partner channels nationwide. ABHICL's unique "Health Insurance for All" philosophy, combined with digital-first strategies, incentivized wellness programs, and chronic care management initiatives, positions it to innovate and expand in a largely underserved market.

Key Challenges

• Expanding distribution into new, underpenetrated regions.
• Exploring alternative channels and innovative products to target emerging customer segments.
• Increasing insurance penetration amid competitive market dynamics.

Primary Responsibilities

• Achieve business goals by capacitating and mentoring FLS, focusing on recruitment and sales target attainment.
• Maintain rigorous sales tracking and reporting for new and renewed policies.
• Ensure renewal targets are met, uphold business quality for sustained renewals, and manage sales force attrition within benchmarks.
• Design and implement localized sales promotions and contests to boost team performance.
• Manage relationships both internally and externally, ensuring communication of products, schemes, and initiatives reaches advisors effectively.
• Regularly engage with top advisors to strengthen partnerships.