Assistant Director of Marketing

About La Cigale Hotel Managed by Accor

Situated in the vibrant heart of Doha, Qatar, La Cigale Hotel, managed by Accor, is a luxurious five-star property featuring 225 elegantly designed rooms and suites. The hotel boasts nine distinguished dining and entertainment venues, including two nightlife spots and outdoor seating areas. Additionally, guests enjoy two contemporary ballrooms, a 490 square meter gymnasium, a 20-meter indoor swimming pool, and a comprehensive deluxe spa. Strategically positioned just a short walk from Al Sadd Metro Station and within a 30-minute drive from Hamad International Airport, the hotel blends sophisticated urban design with exceptional hospitality. As a part of the global hospitality leader Accor, La Cigale Hotel is dedicated to delivering superior guest experiences and fostering a culture of inclusivity and growth among its employees.

Role Overview and Responsibilities

• Oversee marketing and communication strategies under the guidance of the Director of Sales and Marketing.
• Build and maintain strong relationships with local and international media channels.
• Keep media contacts updated, including editors specializing in travel, leisure, lifestyle, entertainment, business, and food both locally and abroad.
• Coordinate media placements for the hotel through press releases and personal outreach.
• Create promotions targeting business and leisure travelers and distribute them to press outlets or appropriate audiences.
• Identify beneficial media trade opportunities when relevant.
• If designated by general management, represent the hotel as its spokesperson, particularly during crisis communications.
• Manage and update the hotel's photo and electronic archives, documenting the executive committee and other hotel facets.
• Regularly update and maintain the hotel's website content.
• Submit news stories and photos to media outlets and monitor media coverage, sharing internally.
• Maintain a current press kit containing news releases and bios/photos of the executive committee.
• Develop PR and communications initiatives supporting sales and food & beverage strategies.
• Support sales and marketing by helping create newsletters, brochures, mailers, promotional materials, and in-room guides.
• Assist food and beverage leadership in creating signage, menus, and related collateral.
• Contribute to employee newsletters and internal announcements managed by the talent and culture department.
• Ensure all printed materials comply with corporate identity standards.
• Organize photography sessions for VIP guests and maintain photographic archives.
• Coordinate special events and promotions to enhance visibility and impact.
• Review and respond to requests for hotel donations or sponsorships tied to civic and charitable organizations; handle reservations and gift certificate preparations; represent the hotel in major community initiatives.
• Assess and report on the success of marketing campaigns and digital performance metrics using appropriate analytical tools.
• Manage marketing-related invoicing processes, ensuring proper collection, review, and submission of property marketing expenses.

Qualifications and Skills

• Possess a Bachelor's or Master’s degree in a relevant field.
• Demonstrate at least 6 years of experience in Marketing Communications/Public Relations or a minimum of 2 years in a comparable role.
• Exhibit strong proficiency in English, including advanced reading, writing, and speaking abilities.
• Be proficient with Microsoft Excel, Word, and PowerPoint.
• Exemplify excellent leadership qualities along with strong interpersonal and communication skills.
• Maintain keen attention to detail and reliability in delivering tasks thoroughly and accurately.
• Handle stressful or high-pressure environments with professionalism.
• Work effectively as a collaborative team member and a team leader.
• Display initiative and self-motivation consistently.
• Present oneself professionally and maintain polished grooming standards at all times.

Additional Information

Our organization is dedicated to fostering a diverse and inclusive workplace, actively seeking to attract, recruit, and promote individuals from varied backgrounds.

Employee Benefits

• Access to an employee benefit card offering discounts at Accor properties worldwide for employees and their families.
• Participation in development programs through Accor's Academies aimed at skill enhancement.
• Opportunities to contribute to meaningful Corporate Social Responsibility initiatives.
• Clear career advancement prospects with national and international promotion potential.