Account Manager for Philippines & Vietnam Market

About the Role

GUESS is a recognized leader in global fashion for its trend-setting and premium product portfolio. We are looking for an Account Manager responsible for retail operations in the Philippines and Vietnam. This vital leadership position aims to accelerate sales growth, maintain operational excellence, and cultivate dynamic teams that represent GUESS values. The role supports the ongoing expansion and success of the brand in Southeast Asia.

Key Responsibilities

• Lead strategic initiatives to expand GUESS's presence and growth across retail, wholesale, and e-commerce channels in Philippines and Vietnam.
• Act as the main liaison between the GUESS brand, distributors, and franchise partners ensuring unified brand alignment.
• Supervise daily market operations, ensuring adherence to brand standards and achievement of operational KPIs.
• Conduct ongoing market analysis to uncover growth possibilities, competitive intelligence, and performance insights for the Philippines and Vietnam.
• Formulate and execute a comprehensive, regionally and globally aligned brand strategy.
• Cultivate and maintain strong, collaborative relationships with distributor and franchise partners to enable market success.
• Oversee operational aspects such as store launches, visual merchandising, employee training, and compliance with brand guidelines.
• Partner with marketing teams to craft and implement sales and promotional campaigns targeted at these markets.
• Monitor financial outcomes of the Philippines and Vietnam markets, aiming for profitability and revenue objectives.
• Ensure distributors have motivated, high-performing teams to drive market growth and brand success.

Candidate Requirements

• At least 5 years of relevant experience in retail management, franchise operations, or related areas with demonstrated achievements.
• In-depth knowledge of Southeast Asian consumer behavior, retail environments, and cultural specifics.
• Proven track record in brand management, especially within luxury or upscale brand segments.
• Strong leadership capabilities to inspire, guide, and develop teams.
• Excellent verbal and written communication and interpersonal skills.
• Analytical mindset with strong problem-solving abilities.
• Flexibility to adapt strategy and operations as market conditions evolve.
• Fluency in English; proficiency in local languages of Philippines and Vietnam preferred.
• Willingness to travel regularly within the assigned countries.