Remote Junior Social Media Manager - Contract for Pet Essentials Brand

About the Role

We are looking for a Social Media Manager to join an exciting international pet essentials brand. This role involves overseeing and expanding the brand's presence on Instagram and Facebook, specifically catering to a Shopify-based store targeting the United States. The main objective is to produce engaging, genuine, and premium content that connects with pet owners while maintaining a consistent and compelling visual identity across all social platforms.

Key Responsibilities

• Design and implement a comprehensive content calendar featuring posts, reels, stories, and captions for Instagram and Facebook.
• Create engaging and brand-aligned graphics, photos, and short videos tailored to pet enthusiasts.
• Craft captivating captions and copy that align with the brand's tone and core values.
• Stay abreast of current social media trends, adjusting strategies to enhance visibility and interaction.
• Engage with followers by responding to comments and messages to build an active community.
• Analyze and report on important performance indicators to guide future content planning.

Qualifications

• Proven background in managing social media accounts, preferably for ecommerce or consumer brand sectors.
• Strong content development capabilities encompassing photography, video editing, and graphic design.
• Expertise in utilizing Instagram and Facebook platforms, including their content formats and analytics tools.
• Ability to preserve a consistent brand voice and visual representation.
• Fluent written English skills with meticulous attention to detail.
• Innovative mindset fueled by a passion for pets and related content.
• Self-driven, well-organized, and capable of working independently.
• Preparedness to operate remotely and collaborate with a global team.

About Twine

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Company Mission

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