- Experience
- 4–6 yrs
- Salary
- —
- Openings
- 1
- Posted
- 5 ore fa
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
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Job description
About The Company
6thStreet.com is a leading omnichannel fashion and lifestyle platform offering over 1400 brands across the UAE, KSA, Kuwait, Oman, Bahrain, and Qatar. It features top international brands such as Tommy Hilfiger, Calvin Klein, Hugo, Marks & Spencer, Dune London, Charles & Keith, Aldo, Crocs, Birkenstock, Skechers, Levi’s, Nike, Adidas, Loreal, and Inglot. GCC's first phygital store, seamlessly blending digital and physical shopping experiences, is located at Dubai Hills Mall.
Role Overview
The Online Merchandising Manager oversees the onsite merchandising strategy on both app and web platforms to create an engaging and conversion-focused customer experience. This role entails managing category performance, executing campaigns, optimizing search functionality, and handling daily trading operations to boost revenue and enhance the user journey.
Key Responsibilities
- Implement merchandising plans across homepage, category, brand, and landing pages.
- Manage product sorting, filtering, recommendations, and cross/up-sell placements.
- Ensure accurate product categorization and maintain taxonomy standards.
- Align the merchandising calendar with trade, marketing, and brand initiatives.
- Coordinate campaign rollouts, seasonal promotions, and onsite events.
- Track KPIs such as traffic, conversion rates, average order value, sales, and engagement regularly.
- Identify underperforming categories and enact corrective strategies.
- Audit search functionality, navigation, and customer journey periodically.
- Collaborate with analytics teams to derive insights and optimize merchandising tactics.
- Monitor return on investment for onsite campaigns and promotions.
- Ensure smooth user experience on desktop and mobile devices.
- Optimize search results, product discoverability, and filtering mechanisms.
- Spot opportunities to enhance content placement and product visibility.
- Support A/B testing for banners, sorting algorithms, and navigation improvements.
- Engage cross-functionally with Marketing, SEO, CRM, Creative, Category, Product, Tech, supply chain, and buying teams for alignment and execution.
- Provide feedback for digital marketing campaigns to maintain onsite coherence.
- Prepare detailed weekly and monthly performance reports with actionable insights.
- Maintain merchandising guidelines and best practice documentation.
- Ensure onsite content accuracy, pricing integrity, and adherence to promotions.
- Monitor site functionalities and escalate technical issues as needed.
Qualifications & Experience
- 4 to 6 years of experience in e-commerce or online merchandising roles.
- In-depth knowledge of onsite merchandising strategies and conversion optimization.
- Proficiency with analytics tools such as Tableau and Google Analytics 4, including reporting dashboards.
- Experience with content management systems (CMS) and merchandising software tools.
- Strong analytical capability to interpret data and convert it into actionable plans.
- Excellent communication and stakeholder management skills.
- Previous experience in fashion, beauty, lifestyle, or multi-brand retail sectors is advantageous.
Key Competencies
- Commercial insight and acumen
- Making decisions based on data analysis
- Meticulous attention to detail
- Strong execution skills
- Effective stakeholder engagement
- Customer-centric approach