Omni-Channel Business Manager

About the Role and Company

MBM is seeking a seasoned Omni-Channel Business Manager to spearhead the strategic planning and execution of integrated media campaigns for multiple clients. This role requires a hands-on approach to combine strategic media planning, client leadership, project coordination, and mentoring within a collaborative and dynamic team environment. MBM prides itself on core values such as embracing challenges, mutual support, and pursuit of exceptional results.

Key Responsibilities

• Design and implement integrated media strategies spanning both offline and digital channels.
• Manage end-to-end media planning from initial client briefing to market launch.
• Partner with Business Directors and media specialists to establish effective campaigns.
• Utilize audience insights and media research tools to guide media recommendations.
• Assist in measurement frameworks including campaign tracking, reporting, and optimization.
• Serve as principal daily liaison for clients, ensuring outstanding account service and communication.
• Build and nurture client relationships through proactive engagement and clear presentation of media plans and results.
• Coordinate campaign deployment, ensuring timelines and goals are met with precision.
• Oversee briefings, trafficking, buying, and delivery processes across various media platforms.
• Manage client budgets, purchase orders, invoicing, and account reconciliations meticulously.
• Lead and mentor junior team members to cultivate their planning capabilities and encourage a high-performance culture.
• Develop strong partnerships with media owners and industry players to discover new innovations and strategic opportunities.

Candidate Qualifications

• Minimum of five years' experience in media planning, strategy, and client servicing within an agency setting.
• Demonstrated expertise in crafting integrated media plans across both digital and offline channels.
• Confident in developing and presenting media recommendations and communication plans to clients.
• Familiarity with media research and planning tools such as eTAM, Ad Intel, CMI, TVMap, Calibre, Hivestack, pDOOH Vista, and social media analytics platforms.
• Strong project management skills with the ability to coordinate cross-functional stakeholders to meet deadlines.
• Financial acumen including managing budgets, invoicing, reconciliations, and purchase orders.
• Exceptional client and stakeholder relationship management capabilities.
• Experience in mentoring and coaching junior team members.
• Excellent communication skills, both verbal and written, capable of translating complex strategies into accessible client presentations and reports.
• Detail-oriented with strong analytical and problem-solving abilities and a commitment to accuracy.
• Highly organized with outstanding time management skills suitable for fast-paced work environments.
• A proactive, curious, and solution-driven mindset with passion for quality outcomes.

Additional Information and Benefits

• Access to the global network of Publicis Groupe, providing numerous career development resources.
• Comprehensive wellbeing programs supporting physical, mental, and financial health.
• Flexible working arrangements under the Publicis Liberté program allowing customized work styles.
• Learning and development support including 15,000+ online courses via Marcel Classes.
• Active culture of feedback and career conversations to foster employee growth.
• Strong commitment to Diversity, Equity, and Inclusion through multiple specialized programs.
• Work Your World initiative enabling employees to work remotely globally for up to six weeks annually.
• Inclusive leave policies supporting various personal needs including parental, gender affirmation, fertility treatment, and menopause.
• Access to digital wellbeing tools and professional support through Sonder platform.
• Support for applicants from underrepresented groups encouraging all suitable candidates to apply irrespective of fulfilling every listed requirement.

Diversity & Inclusion Statement

MBM and Publicis Groupe prioritize an inclusive environment that values diverse backgrounds regardless of race, age, culture, ability, ethnicity, gender identity, sexual orientation, marital status, or religion. Equal opportunity is fundamental to delivering the best client solutions by reflecting diverse communities.

Reasonable accommodations are available upon request during the recruitment process to support candidates requiring adjustments.