Social Media Manager

Overview

Maison Pyramide is seeking a Social Media Manager responsible for creating and implementing digital strategies tailored to their clients. This role aims to generate a strong, distinct, and culturally relevant online presence through various social platforms. Combining strategic insight with practical application, the manager will supervise content planning, campaign creation, and performance analysis to boost engagement, brand expansion, and deliver measurable outcomes.

Key Duties and Responsibilities

• Design and execute comprehensive social media strategies that align with each client's goals and brand identity.
• Perform benchmarking and competitor analysis to uncover opportunities and apply best practices.
• Offer strategic advice to clients on content direction, audience interaction, and digital growth enhancement.
• Stay updated on industry trends, platform changes, and new content formats to maintain fresh and innovative strategies.
• Plan and manage digital campaigns, including paid social advertising, by defining target audiences and administering budgets based on client requirements.
• Optimize campaigns to enhance engagement, awareness, and conversion rates.
• Convert audience engagement into increased brand visibility, lead generation, or sales prospects.
• Supervise clients' social media channels to ensure consistent brand messaging and tone of voice.
• Coordinate with creative teams to guarantee timely content delivery.
• Engage with online communities and moderate interactions to uphold a robust brand presence.
• Manage content calendars to ensure deadlines are met effectively.
• Monitor and analyze performance metrics across platforms, providing actionable insights to improve strategies.
• Detect patterns in user engagement and behavior.
• Research and propose new analytics tools to enhance performance tracking and reporting.
• Collaborate with department heads and cross-functional teams to synchronize campaign objectives and content needs.
• Provide continuous support and guidance to clients to sustain competitive and impactful digital presence.

Experience and Qualifications

• Between 5 and 6 years of experience in social media or digital marketing fields.
• Thorough knowledge of social media platforms, analytics tools, and digital campaign management techniques.
• Fluency in both English and Arabic languages.
• Prior experience managing multiple clients or working within an agency environment is preferred.

Skills and Attributes

• Strong strategic planning coupled with analytical skills.
• Excellent writing and communication capabilities.
• Creative thinking with a keen eye for detail.
• Highly organized with effective time management skills.
• Capability to juggle several projects simultaneously in a dynamic workplace.