Marketing Executive

Job Overview

The Marketing Executive plays a vital role in assisting the planning and execution of diverse marketing initiatives to enhance brand visibility, promote the company’s offerings, and drive business expansion. This role involves coordinating campaign activities, overseeing digital and social media presence, performing market and competitor analyses, and collaborating closely with Sales and other organizational teams.

Main Responsibilities

• Contribute to the design and roll-out of marketing plans, promotional campaigns, and advertising activities.
• Oversee and manage content distribution across multiple social media channels.
• Support the development of marketing collateral, including presentations, advertisements, and promotional materials.
• Liaise with designers, external agencies, suppliers, and partners to ensure successful campaign execution.
• Perform research on market trends and competitor activity to uncover insights and opportunities.
• Track and evaluate campaign effectiveness and prepare detailed reports with actionable insights.
• Assist in organizing product launches, events, exhibitions, and other promotional gatherings.
• Ensure alignment of marketing communications with the company’s brand standards.
• Collaborate with Sales to formulate marketing strategies that directly support sales goals.
• Maintain and update marketing databases, schedules, and documentation related to campaigns.
• Participate in digital marketing efforts such as email marketing, website content updates, and managing online advertisements.
• Carry out additional marketing responsibilities as required.

Candidate Qualifications and Requirements

• A Bachelor’s degree in Marketing or a related discipline is required.
• Experience up to three years in a marketing role is preferred but not mandatory.
• Solid understanding of core marketing principles and social media platforms.
• Excellent verbal and written communication skills.
• Proficiency in Microsoft Office applications; familiarity with digital marketing tools considered favorable.
• Strong organizational skills with effective time management.
• A creative approach combined with keen attention to detail.
• Ability to work efficiently both independently and collaboratively within a team.
• Competency in both Arabic and English languages is advantageous.