Digital Marketing Executive

Overview

Domina Infra Limited is seeking a skilled Digital Marketing Executive to develop, execute, and optimize digital marketing initiatives aimed at enhancing brand visibility, driving traffic, increasing lead generation, and boosting online sales and customer interaction.

Key Responsibilities

• Design and implement comprehensive digital marketing campaigns across diverse online platforms.
• Oversee and manage social media accounts including Facebook, Instagram, LinkedIn, X, and YouTube.
• Produce and disseminate compelling content for the company’s website, blogs, email marketing, and social media channels.
• Conduct Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to improve ranking and visibility.
• Manage paid advertising efforts with platforms such as Google Ads and Meta Ads to maximize ROI.
• Track and analyze website metrics through Google Analytics and compile detailed performance reports.
• Drive high-quality lead generation and enhance conversion rates through campaign optimization.
• Collaborate closely with design teams, content creators, and sales departments to ensure synchronized campaign delivery.
• Undertake market research and competitor analysis to spot new opportunities in the digital sphere.
• Safeguard the brand’s online reputation and engage proactively with customers on digital platforms.
• Remain current with emerging digital marketing trends, technological advancements, and industry best practices.

Qualifications and Experience

• Certification in digital marketing disciplines, including Google, Meta, HubSpot, Instagram, and Facebook qualifications.
• Demonstrated experience of 3 to 4 years in digital marketing roles.

Skills Required

• Proficiency in social media marketing strategies and execution.
• Expertise in email and content marketing campaigns.
• Hands-on experience managing Google Ads and Meta (Facebook) advertising platforms.