Capgemini

Brand Strategy & Communication Specialist

Capgemini

Remote · Full Time

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Experience
Any
Salary
Openings
1
Posted
2 小时前
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Work from home
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Job description

About the Company

Since June 2021, frog has been a part of Capgemini Invent, partnering with customer-focused organizations to foster sustainable growth by designing and managing large-scale experiences that leverage data and technology. We innovate by delivering pioneering business models, products, services, brand engagements, and communications.

Joining frog means becoming part of a global network of studios with a vibrant in-person and virtual culture. Our team members are curious, collaborative, and courageous, united by a passion to enhance human experiences through their diverse expertise. We utilize a blend of global insights and local perspectives to resolve complex challenges with innovative and sustainable solutions that resonate emotionally and drive market impact. Our culture values humor, positivity, community, performance, and outcomes equally. Working here empowers you to take initiative and make a meaningful impact on projects, teams, communities, and the world.

Your Role

As a Brand Strategy and Communication Specialist, you will serve as the strategic leader behind brand storytelling, transforming business goals into compelling narratives, brand positioning, and go-to-market strategies.

  • Develop brand positioning, architecture, and personality frameworks for both new and established brands.
  • Perform brand audits, market analyses, competitive benchmarking, and cultural trend evaluations.
  • Clarify and define brand purpose and translate it into pragmatic communication plans.
  • Present branding strategies convincingly to both internal teams and external clients.

Candidate Profile

  • Strong strategic thinking combined with a talent for storytelling and conceptual creativity.
  • Good understanding of current branding and communication trends.
  • Experience with marketing tools, audience segmentation, and brand frameworks.
  • Ability to manage multiple projects simultaneously with attention to detail and adherence to deadlines.

Work Environment and Benefits

  • Flexible work arrangements including remote work options and flexible hours to support a healthy work-life balance.
  • Commitment to career development through diverse growth programs and opportunities exploring various professions.
  • Access to certifications on cutting-edge technologies, including Generative AI.

Equality, Diversity, and Inclusion

Frog and Capgemini Invent are Equal Opportunity Employers committed to fostering diversity in the workplace. All qualified candidates will be considered regardless of race, national origin, gender identity or expression, age, religion, disability status, sexual orientation, genetics, veteran status, marital status, or any other legally protected characteristics.

Work styles they’re looking for

Creativity Multitasking Attention to Detail Storytelling Communication Skills Strategic Thinking Communication Strategy

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