- Experience
- 6–8 yrs
- Salary
- —
- Openings
- 1
- Posted
- 7 گھنٹے قبل
- Work mode
- In office
- Resume
- Required to apply
Where you'll work
Sign in to tell us what does and doesn't work for you here — it sharpens every match we show you.
Job description
About the Company
Osome is a Singapore-based fintech startup that has raised $63 million in Series B funding. The company offers a powerful SaaS platform combined with expert human support to simplify back-office tasks such as incorporation, accounting, and bookkeeping for over 13,000 entrepreneurs worldwide, allowing them to focus on business growth.
Job Overview
This role is focused on leading Osome’s marketing efforts in the UAE region. As the Marketing Lead, you will be responsible for the full marketing lifecycle, from attracting leads to ensuring customer retention, while managing the regional profit and loss and optimizing customer acquisition costs. This position demands a versatile marketer who can both strategize and execute tactics hands-on, enjoying high autonomy.
Key Responsibilities
- Develop and implement the go-to-market strategy tailored to UAE-specific products including Corporate Tax filing features and VAT tools.
- Create and manage integrated demand generation campaigns via digital advertising, influencer collaborations, and events to boost sales pipeline and revenue.
- Design and automate customer journey workflows using marketing automation tools such as HubSpot to guide leads through business setup and financial management decisions.
- Take ownership of the entire marketing funnel and regional P&L to drive sustainable growth.
- Establish strategic partnerships with prominent UAE financial institutions like Wio and Emirates NBD and startup hubs including Hub71 and ADGM.
Candidate Profile
- Has 6 to 8 years of experience in field marketing and partner marketing within the SaaS or technology sectors, with strong knowledge of Free Zone and Mainland business environments in the UAE.
- Possesses advanced technical skills with Meta advertising platforms, CRM systems, and marketing automation, capable of independently running A/B tests and attribution modeling.
- Demonstrates a data-driven, action-oriented approach typical of startup culture, effectively monitoring metrics such as lifetime value to customer acquisition cost ratios and conversion rates in a fast-paced setting.
Additional Information
The role is based in Dubai, United Arab Emirates, and offers an opportunity to build a regional marketing function from scratch at a well-funded fintech scaleup. The position holds significant influence over the UAE startup ecosystem and grants freedom to shape the brand voice in the Middle East.
Note: This job is recruited through an AI-powered matching process connecting qualified candidates confidentially with the hiring company.