Marketing & Communications Manager

About Unleashd Technologies

Unleashd Technologies Ltd., headquartered in Surrey, British Columbia, is a prominent software company in the automotive industry specializing in advanced solutions for dealerships across Canada. Their flagship product, Drive AI, enhances customer engagement by linking service and sales departments with personalized, timely customer interactions. The company fosters a dynamic, fast-paced, and collaborative culture focused on innovation and delivering tailored client solutions.

Role Overview

We are seeking a Marketing & Communications Manager to strategically shape our brand presence and growth within the Automotive SaaS market. This position, based in Surrey with hybrid work flexibility, involves leading creative and data-driven marketing initiatives, managing brand strategy, and collaborating closely with executive, product, sales, and customer success teams to generate qualified leads and position Unleashd as an industry thought leader.

Key Responsibilities

• Develop and implement comprehensive marketing strategies that elevate brand visibility and drive measurable business growth.
• Lead and collaborate on cross-functional campaigns to enhance customer engagement and loyalty.
• Create customer-centric marketing initiatives that generate leads effectively.
• Utilize data analytics to monitor performance, iterate strategies, and optimize results.
• Manage multi-channel communications, including digital marketing efforts such as SEO, SEM, email, content marketing, and social media.
• Oversee brand messaging and creative development to ensure cohesion across platforms.

Skills and Qualifications

• Minimum 5 years of marketing and communications experience, preferably within SaaS or B2B technology sectors.
• Demonstrated success in designing and executing integrated marketing campaigns linked to business objectives.
• Strong leadership capabilities with experience building and motivating high-performing marketing teams.
• Expertise in digital marketing tools and channels including SEO, SEM, email marketing, content creation, and social media management.
• Proficiency in analytics platforms for tracking and reporting marketing effectiveness.
• Excellent copywriting skills with the ability to convey complex ideas clearly and concisely.
• Familiarity with design applications such as Figma, Adobe Creative Suite, or Canva.
• Experience with CRM and marketing automation tools is advantageous.
• Ability to manage multiple projects effectively in a fast-moving startup environment.

Perks and Benefits

• Hybrid work model offering flexibility between remote and onsite work.
• Competitive salary range of CAD 90,000 to CAD 120,000 annually aligned with experience.
• Company RRSP matching program.
• Extensive medical and dental benefits, inclusive of mental health and wellness support.
• Flexible paid time off policy promoting work-life balance, including sick and personal days.
• Opportunities for ongoing professional development and sponsored learning programs.
• Access to industry events and conferences to enhance knowledge and networking.
• Active participation in philanthropic initiatives and company events fostering team cohesion.
• Permanent full-time role signifying long-term career growth prospects amid company expansion.