Employer Branding Executive

About Mindox Techno

Mindox Techno is a technology-oriented company dedicated to addressing complex problems in the global semiconductor industry by providing advanced equipment tailored for foundries, memory solutions, and sophisticated packaging. The team collaborates with the latest technologies and engineering practices to innovate and deliver equipment and services that meet the dynamic demands of customers worldwide. The company places significant emphasis on continuous development and partners with R&D centers located in Singapore, Sri Lanka, Malaysia, and Taiwan to advance technology nodes. With a commitment to process enhancement using Artificial Intelligence and Machine Learning, Mindox Techno ensures its solutions accommodate the intricate and diverse requirements of the semiconductor sector.

Role Overview

The Employer Branding Executive position is a full-time role based at Mindox Techno's Coimbatore office. The professional in this role will be accountable for conceptualizing and executing employer branding strategies that elevate Mindox Techno's reputation as a preferred employer on both local and international stages. Daily responsibilities encompass content creation and campaign management aimed at recruitment marketing, overseeing the employer brand’s visibility across digital and social platforms, and partnering closely with HR and hiring teams to maintain consistent communication.

Key Responsibilities

• Develop and implement employer branding campaigns and content to attract top talent.
• Manage the company's employer brand presence across digital and social media channels.
• Collaborate with HR and recruitment teams to ensure alignment in messaging and branding.
• Track and analyze performance metrics related to branding initiatives to optimize strategies.
• Coordinate internal communications focusing on organizational culture and employee experience.
• Support and participate in events, career fairs, and partnerships to expand the talent pipeline.
• Work collaboratively with cross-functional groups to uphold company values, innovation, and inclusivity in all outreach.

Qualifications and Skills

• Proven expertise in employer branding and recruitment marketing with successful campaign execution.
• Strong capabilities in brand strategy and maintaining a consistent employer value proposition.
• Excellent communication proficiency to craft engaging content and facilitate stakeholder collaboration.
• Prior experience in HR, marketing, communications, or talent acquisition, ideally within technology or engineering environments.
• Competent in analyzing data to measure campaign effectiveness and refine approaches.
• Exceptional organizational and project management skills to juggle multiple projects within deadlines.
• Ability to thrive in a fast-paced, innovation-driven workspace, engaging with diverse teams on-site.
• Bachelor’s degree in Marketing, Communications, HR, Business, or a related discipline, or relevant comparable experience.