Associate Marketing Manager

About the Company

Join Anker Innovations in fostering healthcare professional (HCP) engagement across Western Europe, focusing primarily on Germany. This position aims to cultivate brand confidence among influential groups that guide new mothers in their purchasing decisions, merging professional engagement with brand marketing to position eufy Baby as a trusted choice among families.

Role Overview

The Associate Marketing Manager will coordinate region-wide field marketing efforts, including relationship building, event planning, and tailored educational content creation for healthcare professionals. Collaboration with the Brand Marketing team will help transform professional endorsements into consumer trust-building content driving both credibility and growth.

Key Responsibilities

• Plan and support healthcare professional-focused events, workshops, and participation in professional congresses.
• Create product training materials and demonstration resources for healthcare professionals.
• Gather and analyze market intelligence, healthcare community feedback, trends, and competitor activities across Western Europe.
• Generate detailed reports to assist in data-driven decisions.
• Work cross-functionally with Brand, Retail, and Channel teams to align professional marketing efforts with broader brand and commercial objectives.

Qualifications and Experience

• Up to 2 years of experience in marketing, brand communications, or related fields; fresh graduates with relevant internships are encouraged.
• Internships or project experience in healthcare, mother & baby, consumer goods, or related sectors are advantageous.
• Experience or interest in fieldwork, event coordination, or community engagement is valued.

Education

Bachelor's or Master's degree in Marketing, Communications, Public Health, International Business, or a related discipline. Major field is flexible.

Language Skills

• Fluency in English (written and spoken) is required.
• Strong preference for German language proficiency.
• Dutch or French language skills are considered a plus.

Essential Skills

• Strong relationship-building abilities with a genuine interest in face-to-face engagement and trust development.
• Highly self-motivated and organized, capable of managing multiple tasks in a fast-paced team environment without losing attention to detail.
• Effective communicator able to simplify complex information empathetically and collaborate well with cross-functional teams.
• Cultural curiosity with an understanding of European markets, social media trends, and consumer behavior.