Amazon PPC Specialist

Job Overview

We are seeking a skilled Amazon PPC Specialist based in Jaipur, Rajasthan, to join our team full-time at our office location. The ideal applicant will bring 2 to 3 years of direct experience managing and optimizing Amazon advertising campaigns. This role requires an analytical mindset, proactive approach, and the ability to independently manage advertising efforts.

Primary Responsibilities

• Design, oversee, and enhance Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display.
• Perform comprehensive keyword research, manage bid adjustments, and analyze search term performance.
• Track and improve key advertising metrics including ACoS, T-ACoS, ROAS, CTR, CPC, and conversion rates.
• Evaluate campaign progress continually and generate detailed performance reports.
• Utilize advanced tools like Helium 10 and Excel for data analysis and strategic planning.
• Create actionable strategies to boost sales, increase conversion rates, and maximize advertising efficiency.

Candidate Requirements

• 2–3 years of practical experience with Amazon PPC campaign management.
• In-depth understanding of Amazon Seller Central and Amazon Advertising platforms.
• Strong grasp of metrics such as ACoS, T-ACoS, ROAS, along with bidding and keyword management techniques.
• Proficiency in Microsoft Excel for analyzing campaign data.
• Effective verbal and written communication skills in English.
• Highly analytical, meticulous, self-motivated, and accountable.