Public Relations Manager

Role Overview

The Public Relations Manager is a newly created position within the Children's Health Foundation (CHF). This role is crucial in designing and executing integrated, impactful PR campaigns that safeguard CHF's reputation, boost brand awareness, and enhance public involvement. Leading a compact team of two, the manager oversees initiatives spanning PR, media relations, patient storytelling, and onsite events. The role demands proficient people leadership to convert strategic goals into actionable plans by coordinating internal teams, agencies, and media collaborators, ensuring campaigns are audience-centered and aligned with fundraising objectives.

Organisation Background

The Children's Health Foundation is dedicated to raising funds to support world-class medical facilities, research, and compassionate care for every sick child receiving treatment across Children's Health Ireland hospitals and urgent care centers, including Crumlin, Temple Street, National Children's Hospital Tallaght, and Connolly Urgent Care Centre. Since its 2019 formation from the merger of the Temple Street Foundation and The Children's Medical and Research Foundation Crumlin, CHF continues to empower Ireland’s most vulnerable children throughout their healthcare journeys.

Key Responsibilities

• Lead and nurture a PR team of two, conducting one-on-one meetings, setting clear performance objectives, and fostering a collaborative, high-achievement environment.
• Mentor the team to enhance their PR skills, storytelling, and professional growth.
• Collaborate closely with the Head of Brand & Marketing and Creative Specialist to strategize and optimize full-spectrum campaigns.
• Proactively engage with media, secure influential partnerships, and manage press inquiries, media agencies, and brand ambassadors efficiently.
• Create engaging media angles and human-interest stories to maintain a strong, consistent brand presence.
• Ensure brand voice uniformity and compliance across all PR materials, working with CHI Communications to reduce reputational risks.
• Plan, organize, and deliver impactful events, media experiences, and site activations to elevate awareness and stakeholder relations.
• Spearhead the collection and sensitive handling of patient and family stories that illustrate CHF’s impact, transforming them into empathetic content that drives visibility and fundraising.
• Lead the awards strategy by identifying recognition opportunities and preparing high-quality award submissions that highlight CHF excellence.
• Develop efficient workflows for briefing, reviewing, and approving communications assets, balancing quality and efficiency.
• Track and analyze key performance indicators for PR, awards, and events, providing actionable reports to inform strategies.
• Manage daily budget allocations to maximize cost-efficiency and ensure strong return on investment.

Qualifications & Experience

• At least 7 years’ professional PR experience with a proven history of executing successful campaigns and meeting income or performance goals.
• Demonstrated leadership in managing and developing teams to enhance output quality and performance.
• Ability to cultivate and sustain valuable relationships with colleagues, media, and CHI stakeholders.
• Excellent communication skills, both written and verbal, capable of producing persuasive press releases, proposals, and presentations.
• Strong expertise in people management including coaching, performance evaluation, and team development.
• Strategic mindset with acute attention to detail and commitment to high standards.
• Ability to manage multiple priorities, work efficiently in a fast-paced setting, and meet deadlines.
• Experience in budget management and delivering significant ROI.
• Proficient in Microsoft Office suite applications.
• Passion for children’s health and strong alignment with CHF’s mission and values.
• Relevant professional qualifications such as those from the Chartered Institute of Marketing or Public Relations Institute of Ireland; Project Management Professional certification is advantageous.

Terms & Benefits

• Flexible hybrid working policy
• Cycle to Work Scheme
• Participation in PRSA with up to 6% contributions, subject to eligibility
• TaxSaver Commuter Ticket Scheme availability
• Employee Assistance Programme
• Training and education allowance
• Paid sick leave as per eligibility criteria

Diversity & Inclusion

CHF is an equal opportunity employer committed to providing reasonable accommodations for applicants and employees with disabilities. Confidential requests for accommodations during the application or interview process can be made by contacting the organisation directly.

Application Process

The deadline for applications is 7th August 2026. Interested candidates should submit their CV and cover letter via email to the designated recruitment contact. This job description serves as a general guideline of duties and is subject to review. CHF staff work collaboratively to achieve shared organizational aims.