Marketing Executive

Overview of the Club

Bristol City Football Club aims to compete at football's highest tier. Known for its stability, rich legacy, and elite player development track record, the club is focused on becoming fully prepared for the Premier League. Achieving this goal will be a milestone not only for the club but for the Bristol community as well.

Role Mission

The Marketing Executive’s primary objective is to increase supporter engagement and boost attendance by implementing effective multi-channel marketing strategies.

Duties and Responsibilities

• Collaborate with the Head of Marketing and Marketing Manager to execute campaigns that increase season ticket sales, matchday attendance, and memberships revenue.
• Assist with retail marketing initiatives aimed at maximizing replica shirt sales among fans.
• Contribute to paid media campaign efforts by helping set up, monitor, and optimize advertising activities.
• Take the lead on preparing and coordinating marketing materials for matchdays, including digital content, graphics, and print distribution within the stadium.
• Support the CRM Executive in expanding the club's database through email and data capture campaigns.
• Liaise with external media providers and agencies to activate and oversee campaigns across radio, outdoor advertising, and digital platforms.
• Advise and assist the Fan Engagement team in organizing supporter events and activities.

Required Experience and Skills

• Between 1 and 3 years of experience in marketing roles.
• Knowledge and hands-on experience with digital marketing channels such as social media, email campaigns, and paid media.
• Excellent organizational skills paired with a detail-oriented approach.
• Strong communication abilities and teamwork orientation.
• A proactive mindset and eagerness to acquire new skills and grow professionally.
• Familiarity with Adobe Photoshop, InDesign, or video editing software is advantageous.