ఉద్యోగ వివరణ

Role Overview

This position, hired through a partner company, seeks a Director of Events based in Canada to lead and implement a global events strategy aimed at enhancing brand presence, engaging customers, and driving business expansion. The Director will oversee all facets of event management from strategic planning and budgeting to delivery, evaluation, and ongoing refinement.

Key Responsibilities

Develop and drive the overall events strategy including company-hosted functions such as conferences, trade shows, customer and regional events, as well as virtual experiences.
Create and manage comprehensive event roadmaps on an annual and quarterly basis, advising on new opportunities or changes to maximize business impact.
Establish clear objectives and metrics for event performance linked to brand recognition, engagement levels, sales initiatives, pipeline generation, and partner interactions.
Handle every stage of event operations, encompassing planning, logistics, execution, follow-up, reporting, and continual improvement processes.
Prepare and maintain project plans, timelines, budgets, stakeholder communications, and post-event assessments.
Coordinate event logistics such as registration, agendas, speaker coordination, venue selection, production details, staffing, travel arrangements, booth design, materials preparation, technology deployment, and communication with attendees.
Lead trade show strategies, including sponsorship dealings, booth management, lead acquisition, and engagement efforts.
Collaborate extensively with internal teams spanning Marketing, Sales, Customer Success, Product, Finance, Legal, Communications, and executive leadership to align goals and execution.
Oversee event financials including budget management, forecasting, vendor relations, contract administration, purchase orders, invoicing, and expense optimization.
Identify, negotiate with, and manage external vendors, agencies, technology providers, and partners involved in event execution.
Design and implement event operational frameworks, including playbooks, templates, reporting mechanisms, and measurement tools to scale efficiency and impact.
Evaluate event outcomes using quantitative and qualitative data such as attendance, engagement, lead generation, pipeline influence, customer feedback, cost analysis, and ROI.
Supervise and mentor direct reports, contractors, agencies, and temporary staff, providing guidance and prioritization support.
Implement risk management strategies and develop contingency plans to address potential event-related challenges.
Support on-site event activities, necessitating occasional travel, and work during evenings or weekends as needed.

Candidate Requirements

A bachelor’s degree in Marketing, Communications, Business, Hospitality, Event Management or a related field, or equivalent professional experience.
Minimum six years of experience in events, field or experiential marketing, integrated marketing, or B2B marketing roles.
Demonstrated expertise managing various event formats such as conferences, trade shows, customer and executive events, webinars, virtual and hybrid gatherings.
Proven ability to oversee events from conception through execution, reporting, and iterative improvement.
Strong project management proficiency capable of coordinating multiple complex timelines, budgets, vendors, and stakeholder expectations.
Experience handling event budgets, vendor negotiations, contract management, invoicing, purchase orders, and financial reporting.
Knowledge in managing contractual documents such as Statements of Work, SLAs, contracts, and vendor modifications.
Effective collaboration skills with cross-functional teams including Marketing, Sales, Customer Success, Product, Finance, Legal, and executives.
Familiarity with event and marketing technology platforms like Cvent, Swoogo, Zuddl, ON24, Salesforce, HubSpot, Monday.com, Asana, or equivalents.
Background in B2B SaaS, technology, or rapidly growing industries preferred.
Experience in developing event operational tools including processes, playbooks, templates, and measurement frameworks.
Comprehensive understanding of events’ roles in brand building, customer engagement, pipeline creation, and business expansion.
Excellent communication, negotiation, and stakeholder engagement capabilities.
Meticulous attention to detail and ability to maintain organization under fast-paced conditions.
Problem-solving aptitude with capacity to manage shifting priorities confidently and professionally.
Mentorship and development experience for team members.
Certifications in project or event management are advantageous.

Compensation and Benefits

Competitive salary range from CAD 138200 to CAD 181400 annually.
Eligibility to participate in variable compensation programs.
Fully remote working arrangement.
Comprehensive employee benefits.
Flexible scheduling and generous time-off policies.
Opportunities for career growth and ongoing professional education.
An innovative, collaborative workplace culture.
The chance to lead influential global event initiatives with significant business impact.

Additional Information

This recruitment is facilitated by an AI-driven matching platform designed to evaluate candidacies impartially and efficiently before presenting top matches directly to the hiring company, which then manages subsequent steps including interviews and assessments. Data processing complies with applicable data protection standards including GDPR and uses AI support tools only for preliminary analysis, with final hiring decisions made by human recruiters.

Director, Events