Social Media & Digital Executive

About the Role

The Oldwalls Collection is seeking a creative, well-organized, and commercially savvy Social Media & Digital Executive to contribute to expanding its luxury wedding venue brands, including Fairyhill and Sant Ffraed House. This position suits individuals with a keen eye for compelling content, enthusiasm for social media and digital trends, and a desire to enhance their expertise in a dynamic luxury hospitality and events setting.

Key Responsibilities

• Assist in planning, creating, and delivering engaging content across social media platforms, email campaigns, and paid advertising channels.
• Collaborate closely with commercial and creative departments to bring campaigns, events, and weddings alive online.
• Manage daily activity on Instagram, TikTok, Facebook, Pinterest, and LinkedIn accounts.
• Create and capture content covering weddings, showcases, events, and everyday venue activities.
• Edit short video content tailored for Reels and TikTok.
• Schedule and publish content across multiple platforms efficiently.
• Contribute to the execution of paid social campaigns, particularly on Meta platforms.
• Monitor engagement metrics, spot trends, and analyze competitor social media activities.
• Support email marketing efforts and update website content as needed.
• Assist with liaising with influencers, suppliers, and collaboration partners.
• Track fundamental performance statistics and prepare campaign reports.
• Ensure all content aligns with a consistent luxury brand image and tone of voice.

Candidate Profile

• Possesses 1 to 2 years of experience in social media, marketing, or content development.
• Strong comprehension of Instagram, TikTok, and current digital content trends.
• Confident in filming and editing mobile-based content.
• Creative flair for photography, styling, and storytelling.
• Highly organized, proactive, and capable of thriving in a fast-paced environment.
• Excellent written communication skills.
• A genuine interest in luxury brands, hospitality, weddings, or event industries.
• Basic knowledge of paid social advertising regarded as advantageous.
• Experience with design and editing tools such as Canva, CapCut, or the Adobe Creative Suite is preferred.

Opportunities

• Become part of one of Wales' premier luxury wedding venue groups within a creative and ambitious commercial team.
• Gain valuable experience in luxury brand marketing, content strategy, digital advertising, live event coverage, and contemporary hospitality marketing at scale.