Brand and Multimedia Designer

Company Overview

Drummond Group, LLC is dedicated to advancing digital transformation in healthcare and commerce by promoting interoperability and security standards. As a leading authority in ONC Health IT, AS2/AS4, EPCS, and FHIR testing and certification, Drummond is committed to excellence, integrity, diversity, and making a positive difference in regulated global industries.

Role Overview

Reporting to the VP of Marketing, the Senior Brand and Multimedia Designer will oversee Drummond's brand and visual identity. This role involves creating digital-first visuals, social media content, motion graphics, and multi-channel marketing materials that enhance the brand while clearly conveying complex compliance, security, and IT concepts through engaging visuals.

Key Responsibilities

• Champion and maintain Drummond's visual identity and brand guidelines, ensuring consistency while allowing for evolution.
• Develop and manage a self-serve resource library with on-brand assets and templates accessible to all employees.
• Provide creative direction and design concepts to cross-functional teams to ensure alignment with business goals.
• Create brand-compliant PowerPoint templates in collaboration with marketing and business units.
• Script, storyboard, and produce explanatory videos for various platforms including YouTube and social media.
• Design static and animated graphics for social media and the company website.
• Manage video content creation and editing for blogs, gated content, webinars, testimonials, and other formats optimized for LinkedIn, YouTube, and the website.
• Oversee Drummond's YouTube channel to ensure brand consistency and optimize channel performance.
• Maintain and update Drummond Certified® and Drummond Validated™ program logos and enforce proper usage internally and externally.

Qualifications

• Bachelor's degree in graphic design, visual communications, or related discipline.
• Minimum of five years of experience in graphic design and video editing, preferably in B2B or professional services.
• Demonstrated portfolio showing diverse brand and marketing designs across digital and print media, including motion and video projects.
• Expertise in brand management and consistent application of brand guidelines with creative flexibility.
• Advanced proficiency with Adobe Creative Suite including Photoshop, Illustrator, InDesign, and motion/video tools such as After Effects and Premiere Pro.
• Solid understanding of visual design principles for multiple channels including social media, YouTube, and live displays.
• Competence in producing web and social media-optimized assets with responsive, retina-ready, and compressed file formats.
• Knowledge of accessible design standards like color contrast, alt text, and WCAG basics.
• Practical skills in YouTube channel management including video editing, captioning, audio cleanup, and thumbnail design.
• Experience leveraging AI tools alongside personal templates and processes for scalable, polished, brand-compliant outputs.
• Familiarity with WordPress, Microsoft Office, SurveyMonkey, ContentStudio, Descript, and Vocal Video, or the aptitude to quickly learn new software.
• Ability to collaborate effectively with diverse teams and stakeholders to translate concepts into finished creative products.
• Strong organizational, decision-making, communication (oral and written), and problem-solving skills.
• Self-driven with the capability to work independently and in remote team settings.
• Exceptional multitasking and project management abilities.
• Eligibility to work in Canada is required.

Additional Information

For details on compensation, benefits, and further employment information, please refer to the company's careers webpage directly.