Social Media Executive

Job Overview

Sai Healthcare Foundation is seeking a creative and proactive Social Media Executive to oversee and enhance our social media channels. This role involves producing and sharing engaging video content, crafting compelling captions, and strategically using keywords and hashtags to increase visibility. The candidate will also be responsible for planning and scheduling monthly content calendars, managing various social media platforms, and analyzing performance metrics to optimize reach and engagement.

Key Responsibilities

• Upload and manage video content across social media platforms.
• Write captivating and audience-focused captions.
• Optimize posts by incorporating relevant keywords and hashtags.
• Plan and organize monthly content schedules.
• Maintain and oversee social media pages.
• Monitor and evaluate social media performance data to improve strategies.

Preferred Skills and Experience

• Basic familiarity with Canva for content creation.
• Experience working with Meta platforms including Facebook and Instagram.
• Understanding of YouTube SEO techniques.
• Strong content writing abilities.
• Experience or knowledge of healthcare marketing is a plus.