Mid-weight Graphic Designer

Overview

Cali Press is seeking a skilled Graphic Designer to join their marketing team based in Sydney CBD, working 3-4 days weekly. The role involves taking over all design responsibilities previously managed by an external agency and driving the visual expression of the brand across various platforms including physical stores, digital media, promotional campaigns, and new store openings.

Key Responsibilities

• Create design materials for campaigns spanning in-store assets, digital channels, social media, CRM, and delivery services.
• Design and refresh print collateral such as menu boards, posters, window decals, A-frames, flyers, and other point-of-sale displays.
• Support new product introductions and seasonal menu launches by managing the design process from concept stages through to final artwork production.
• Develop digital content for EDMs, the Cali Press mobile app, website, social media platforms, and paid advertising.
• Generate creative assets for new store launches, local marketing initiatives, and brand partnership activities.
• Prepare precise, print-ready art files and coordinate with print vendors and suppliers to ensure quality output.
• Collaborate with photographers, videographers, and content creators to maintain cohesive visual messaging.
• Handle multiple design briefs, meet tight deadlines, manage feedback rounds efficiently within a dynamic retail environment.
• Maintain strict adherence to brand guidelines ensuring consistency across all customer-facing materials.
• Organize design resources including files, templates, fonts, images, and finalized artwork for easy access by the wider marketing team.
• Contribute creatively by supporting the Head of Marketing with conceptual ideas alongside executing design tasks.

Essential Qualifications & Experience

• Proven graphic design experience ideally in food, hospitality, retail, lifestyle, or other fast-paced consumer brand sectors.
• Excellent skills in layout design, typography, and visual storytelling.
• Ability to work swiftly without compromising on detail.
• A robust portfolio demonstrating expertise in both print and digital design deliverables.
• Advanced proficiency with Adobe Creative Suite programs, especially InDesign, Illustrator, and Photoshop.
• Sound knowledge of print production processes, artwork specifications, and file preparation requirements.
• Confident in handling multiple priorities and urgent requests.
• A practical and collaborative mindset with a readiness to take ownership of projects.
• Basic motion design or video editing capabilities are advantageous.

Additional Information

• The role offers variety and ownership of brand-related projects, with visibility of work across both physical and digital channels.
• Work schedule requires presence in the Sydney CBD office at least three days each week, with one day remote work possible following a three-month probation period.
• Reports directly to the Head of Marketing.
• Compensation will be discussed based on experience and number of days worked.