Digital Marketing Manager

Overview

Khurana Polymers is seeking a dynamic and proactive Digital Marketing Manager who will be responsible for overseeing digital marketing operations and managing customer orders from inquiry through to final confirmation at their Ludhiana, Punjab location.

Key Duties

• Execute and supervise daily digital marketing initiatives across various social media and online channels.
• Engage with customers promptly to address inquiries and maintain follow-ups with prospects.
• Discuss product specifications, pricing, sample coordination, and order requirements directly with customers.
• Prepare and provide quotations and pricing details effectively to customers.
• Manage sample distribution and collect detailed customer feedback.
• Negotiate and implement necessary modifications to customer orders based on requirement discussions.
• Ensure thorough follow-ups to finalize orders and confirm all order particulars.
• Liaise with internal teams regarding confirmed orders, pricing structures, sample management, and delivery logistics.
• Maintain comprehensive records involving customer inquiries, quotations, sample handling, and confirmed orders.
• Foster and sustain strong customer relationships ensuring timely and transparent communication throughout the order cycle.
• Support lead generation and drive conversions through coordinated digital marketing efforts.

Skills and Experience

• Excellent communication and customer service capabilities.
• Basic understanding of digital marketing principles and familiarity with social media platforms.
• Effective follow-up and negotiation skills with a detail-oriented approach to order accuracy.
• Proficiency in MS Office and Google Workspace applications.
• Strong coordination skills to bridge communication between customers and internal teams.
• Positive attitude, responsibility, and eagerness to learn and adapt.

Preferred Candidate Profile

The ideal candidate is confident in managing customer interactions, handling inquiries, negotiating pricing, coordinating product samples, following up persistently, successfully closing orders, and simultaneously supporting the organization's digital marketing strategies.