- Experience
- Any
- Salary
- INR 1,900,000 – INR 1,900,000 / year
- Openings
- 2
- Posted
- 51 минуту назад
- Work mode
- In office
- Eligibility
- Open to candidates immediately available and interested in a full-time role at Tallect in Bangalore, including freshers with relevant marketing enthusiasm and skills.
- Resume
- Required to apply
Where you'll work
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Job description
Overview
Tallect is an AI-driven SaaS platform dedicated to streamlining and automating total rewards, compensation strategies, and incentive planning, enabling organizations to successfully attract and retain premier talent. We are seeking a Digital Marketing Executive, freshers welcome, to join our team in Bangalore and contribute to driving our marketing efforts.
Key Responsibilities
- Develop and execute automated outbound campaigns via LinkedIn and email, leveraging AI technology to enhance personalization, sequencing, and follow-ups that maximize engagement and conversion rates.
- Create and expand an AI-centric SEO strategy encompassing keyword research, content creation, landing page optimization, and generating organic demand.
- Boost Tallect's online presence across search engines such as Google and emerging generative platforms like ChatGPT and Perplexity.
- Generate and maintain high-quality marketing content including blogs, case studies, emails, newsletters, lead magnets, testimonials, and customer success stories to support marketing efforts.
- Plan, implement, and optimize paid advertising campaigns on LinkedIn Ads and Google Ads, including retargeting strategies to attract qualified leads and manage cost-effective budgets.
- Define and refine Tallect’s core product messaging and value proposition in alignment with market positioning.
- Collaborate closely with product and customer success teams to translate product features and customer feedback into compelling go-to-market messaging and campaigns.
- Elevate Tallect’s reputation and visibility on platforms such as G2, Capterra, Gartner, and related review sites.
- Manage the company's organic and paid social media footprint, emphasizing LinkedIn, and curate content calendars for corporate and leadership profiles.
Candidate Eligibility
Applicants should possess the following qualifications and skills:
- Experience or strong interest in B2B SaaS marketing, digital marketing, demand generation, or growth marketing.
- Proficiency with marketing automation and CRM tools like HubSpot, Salesforce, or equivalents.
- Demonstrated ability to operate and optimize LinkedIn Ads, Google Ads, email campaigns, and landing page performance.
- Solid understanding of SEO, content development, campaign analytics, and conversion rate optimization.
- Excellent copywriting abilities with a flair for storytelling to simplify complex product information into engaging marketing materials.
- A strong analytical orientation comfortable with campaign dashboards, attribution models, and evaluating channel effectiveness.
Additional Details
- Salary offered: ₹1,900,000 per annum.
- Immediate joining is expected.
- Number of vacancies: 2.
- Work location: Bangalore (onsite).
About Tallect
Tallect specializes in AI-powered solutions that revolutionize total rewards and incentive planning for businesses, facilitating strategic compensation management to drive talent acquisition and retention.