Field Sales Representative - Texas

About Traeger

Traeger, the pioneer of the wood pellet grill for over 30 years, continues to revolutionize outdoor cooking by bringing flavorful food and unique experiences to people everywhere. Based out of Salt Lake City, its passionate team of innovators and food enthusiasts strives to deliver exceptional experiences to customers, retailers, and employees alike.

Role Overview

This role centers on active in-store engagement across Texas, requiring extensive fieldwork visiting retail locations. You'll cultivate strong relationships with store personnel, secure sell-in orders, and ensure Traeger remains a dominant brand presence within your assigned market. This is an ideal opportunity for someone ambitious about building a career in field sales within the outdoor cooking sector.

Key Responsibilities

• Manage and grow accounts by proactively presenting Traeger products, seasonal assortments, and promotions to maximize sell-in and shelf presence.
• Establish and deepen trusted partnerships with retailers, focusing on Platinum, Gold, Ace Hardware, and Key Specialty dealers throughout Texas.
• Plan and achieve financial targets quarterly and annually while monitoring inventory and optimizing assortments based on store space and strategy.
• Research and develop new distribution channels that complement existing accounts without cannibalization.
• Lead retailer training to empower store employees with product knowledge and enthusiasm, and identify store champions to elevate brand representation.
• Coordinate and participate in in-store events, activations, and demos during peak selling seasons.
• Create compelling merchandising displays using Traeger’s POP materials to maintain strong brand visibility and protect floor space.
• Collaborate on co-op marketing efforts to promote Traeger’s brand at retail.
• Remain informed on local market trends, competitor activity, and customer insights to identify growth opportunities.
• Maintain 100% CRM compliance to track activities, sales pipeline, and schedule effectively.

Qualifications

• 1 to 3 years experience in field sales, territory management, or retail account handling, preferably in consumer goods, outdoor/hardlines, or sporting goods.
• Strong ability to drive sales by establishing rapport with store buyers and managers, securing orders or commitments.
• Comfort with extensive travel and spending the majority of the workweek in the field.
• Exceptional verbal communication and relationship-building skills, confident in presenting to diverse retail stakeholders.
• Self-motivated and well-organized with the capability to manage multiple accounts without direct supervision.
• Proven success in meeting or exceeding sales goals.
• Experience using Salesforce or related CRM tools preferred.
• Proficiency in MS Office suite including Excel, Outlook, and Word.
• Valid driver’s license and readiness for frequent overnight travel within Texas.
• Physical stamina to remain on feet for long periods and lift loads over 50 pounds regularly.
• Bachelor’s degree is favored but equivalent sales experience is equally considered.

Why Join Traeger?

• Be part of an innovative leader transforming outdoor cooking.
• Collaborate within a supportive, goal-oriented team culture that values innovation and quality.
• Enjoy generous benefits including full medical, dental, vision coverage, and a 401(k) plan.
• Access tuition reimbursement and various professional development programs focused on your growth.
• Receive substantial product discounts and enjoy a culture rich in food and camaraderie.