Digital Marketing Executive

Role Overview

We are seeking a Digital Marketing Executive to join our team in Pune to effectively enhance our online presence through ethical SEO practices. This role involves both off-page SEO tasks and some on-page support to boost website authority and search rankings.

Key Responsibilities

• Create top-quality backlinks employing white-hat SEO strategies.
• Execute various off-page SEO tasks, including directory submissions, profile building, social bookmarking, business listings, article posts, blog comments, forum participation, image and PDF uploads, and guest posting when necessary.
• Analyze competitor backlinks and identify fresh outreach prospect websites.
• Document daily backlinking activities and submissions accurately.
• Collaborate with the content team for timely article and blog placements.
• Track backlink status, including broken or lost links, and report regularly.
• Support fundamental on-page SEO initiatives as needed.
• Keep abreast of current SEO best practices and Google algorithm updates.

Required Skills and Attributes

• Basic understanding of SEO, including both on-page and off-page factors.
• Familiarity with digital marketing concepts.
• Proficiency with Google Search, Google Sheets, and Microsoft Excel.
• Strong internet research capabilities.
• Knowledge of backlinking techniques.
• Excellent communication skills, especially in written English.
• Quick learner with a constructive attitude.
• Ability to work autonomously and achieve daily objectives.