Analytics Lead, Market Insights

About Lyft and the Role

Lyft is dedicated to connecting and serving communities by fostering an inclusive workplace where every employee feels they belong and can thrive. The Marketplace division propels Lyft's business expansion by maintaining reliable and efficient market operations. Specifically, the Market Insights team monitors the health and growth of Lyft's key regions.

We seek an Analytics Lead to join the Market Insights team who will play a critical role in identifying crucial market opportunities and shaping company-wide strategy. This position involves steering vital projects ranging from strategic long-term initiatives to rapid weekly operational adjustments. The successful candidate will pinpoint major marketplace deficiencies, formulate business and product strategies to address these, and collaborate with various departments to implement impactful solutions.

Key Responsibilities

• Develop expert knowledge of rideshare marketplace trends and support leadership with data-driven business strategies.
• Use analytics and data to spot challenges and opportunities in top regions, synthesize insights, and propose actionable plans.
• Apply critical thinking within rideshare decision-making frameworks to identify improvement areas and potential growth paths.
• Collaborate with Data Science, Product, Engineering, and other teams to enhance business, product, and strategic outcomes.
• Act proactively with a strong sense of ownership to ensure successful project completion.

Qualifications and Experience

• Bachelor's degree in analytics, statistics, economics, finance, marketing, or related quantitative disciplines.
• Minimum of 3 years in management consulting, strategic analytics/data science in a tech company, or a similar analytical role in a rapidly scaling startup.
• Proven experience in analyzing data, deriving key trends and insights, and providing practical recommendations.
• Strategic thinker capable of tackling open-ended challenges with actionable analysis and plans.
• Skilled in building influence and relationships across multiple teams.
• Excellent written and verbal communication skills, adept at tailoring presentations for diverse audiences, including senior leadership.
• Proficiency in SQL and Excel/Google Sheets, with strong competencies in quantitative analysis and data visualization.
• Self-motivated with a proactive attitude, driven to identify opportunities and create meaningful impact.

Benefits

• Comprehensive health and dental options, including life insurance and disability coverage.
• Mental health support.
• Assistance with family building expenses.
• Child care and pet care benefits.
• Access to a Lyft-funded Health Care Savings Account.
• Retirement savings plan (RRSP).
• Flexible paid time off policy for salaried employees that surpasses provincial holidays with manager approval; hourly employees receive 15 days plus additional days per year served.
• Support for new parents with 18 weeks' paid leave, applicable to biological, adoptive, and foster parents.
• Subsidized commuter benefits.

Work Environment and Inclusion

Lyft is deeply committed to fostering a diverse and inclusive workplace free from discrimination or harassment on any protected ground. Reasonable accommodations are made during the hiring process upon request. This role requires primarily onsite work on a hybrid schedule—team members must be present in-office at least three days a week (Monday, Wednesday, Thursday). Flexibility to work remotely up to four weeks annually is provided.

Compensation

The salary range for this position in Toronto is CAD 102000 to CAD 127500 per year, exclusive of potential bonuses, equity, or benefits. Compensation varies based on experience, qualifications, and location.

Additional Information

Artificial intelligence may assist in screening applicants; however, final hiring decisions are made by Lyft employees. This role fills an existing vacancy.