Video Content Creator & Editor

About the Role

Active Truth is seeking a dynamic and creative Video Content Creator & Editor to produce captivating video materials for both organic social media channels and performance-based paid marketing campaigns. This role emphasizes creating authentic, relatable video content tailored for platforms like Instagram, TikTok, and Meta ads rather than traditional high-end productions. Collaboration with the company's founders, Nadia Tucker and Stevie Angel, is key, involving them closely in founder-led filming to enhance brand storytelling, community engagement, and sales growth.

Key Responsibilities

• Film frequent founder-focused content in Brisbane alongside Nadia and Stevie.
• Edit short-form videos tailored for Instagram Reels and other social media platforms.
• Develop targeted video advertisements optimized for Meta to support direct-response marketing goals.
• Convert raw footage into various creative formats, including multiple hooks, lengths, and styles.
• Incorporate captions, text overlays, background music, graphics, and smooth transitions as needed.
• Identify compelling moments within longer clips to craft engaging content.
• Edit diverse content featuring products, customers, brand founders, behind-the-scenes glimpses, and brand narratives.
• Adapt organic social content for paid advertising use.
• Collaborate closely with an existing Gold Coast-based Content Creator and Editor by exchanging footage, ideas, and editing tasks.
• Support the broader marketing team for product launches, promotions, and campaigns.
• Organize and maintain an efficient digital content library.
• Utilize performance analytics and feedback to refine and improve future creative efforts.

Candidate Profile

• Understands that compelling social media videos require strong hooks, coherent messages, well-paced editing, and engaging storytelling rather than polished productions.
• Capable of directing filming sessions effectively while capturing authentic, natural footage without making on-camera talent feel scripted.
• Experienced in filming and editing short-form social media videos.
• Possesses a solid grasp of Instagram Reels, TikTok, and Meta advertising platforms.
• Familiar with performance marketing and direct-response creative production.
• Demonstrates excellent editing capabilities and a keen sense of pacing.
• Able to generate multiple content pieces from single filming sessions by identifying versatile hooks.
• An understanding of platform trends but does not overly rely on trends for content creation.
• Attention to detail especially regarding captions and on-screen text.
• Works well independently yet maintains strong collaboration with other content creators.
• Owns personal filming and editing equipment.
• Available for weekly in-person filming in Brisbane, with occasional participation in photoshoots and campaign days.

Additional Details

• Base location required: South East Queensland, Australia.
• Work arrangement is primarily remote, with some weekly in-person commitments.
• Minimum of 20 hours work per week, with potential for increased hours based on availability and skills.
• Reports directly to company founders.
• Experience or interest in appearing on camera is a bonus but not mandatory.
• Background in e-commerce, fashion, activewear, or swimwear industries is highly valued.

About Active Truth

Active Truth is a female-founded Australian e-commerce company specializing in creating fit-focused swimwear, activewear, and essentials for women ranging from size 6 to 26. The brand emphasizes authentic representation by featuring real women and avoiding AI-generated models. Their commitment to genuine content forms the core of their identity and marketing.