Public Relations Specialist - Sports Sponsorship

Role Overview

We are seeking a proactive Public Relations Specialist focusing on sports sponsorship to join our team in Riyadh, Saudi Arabia. This role involves identifying and fostering mutually beneficial sponsorship partnerships to enhance our clients' presence in the sports industry.

Primary Responsibilities

• Investigate and select appropriate sponsors and brands that align with client profiles and target audiences.
• Initiate contact with marketing, sponsorship, business development, and key decision-makers at target companies.
• Create and deliver sponsorship propositions and commercial offers tailored to potential partners.
• Organize meetings and pitch presentations to prospective sponsors.
• Manage follow-ups throughout the entire sales process to close sponsorship agreements.
• Develop and sustain strong, enduring relationships with sponsors and brands.
• Discover new opportunities for partnerships and collaborations in the sports domain.
• Assist in crafting sponsorship packages and commercial proposals.
• Keep informed about market trends in sports sponsorship and uncover new business avenues.
• Maintain and update the sponsorship contacts database and CRM platform regularly.
• Provide routine reports detailing leads, partnership progress, and potential opportunities.
• Work closely with Marketing, Design, and Project teams to aid in sponsorship activations and campaigns.
• Attend relevant sporting and business events as necessary to network and represent the company.

Qualifications and Skills

• Bachelor’s degree or diploma in Marketing, Business Administration, Public Relations, or related disciplines.
• Between 2 to 3 years of experience in sponsorships, partnerships, sales, business development, or a similar field.
• Exceptional sales, negotiation, communication, and relationship management capabilities.
• Strong presentation and persuasion skills, with polished professional email writing.
• Proficiency in CRM tools and Microsoft Office suite.
• Highly skilled in online research and market analysis.
• Fluency in both Arabic and English languages is required.
• Confident, well-dressed, socially adept, and able to perform well under pressure.

Desired Personal Traits

We are looking for an individual with a commercial mindset who is comfortable engaging with senior decision-makers, demonstrates capability in cultivating strategic relationships, and exhibits enthusiasm for converting leads into successful sponsorship deals.