Marketing and Social Media Manager
BUWCH Lifestyles & Management Pvt Ltd
Noida, Uttar Pradesh, India · Full Time
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- Experience
- Any
- Salary
- INR 350,000 – INR 500,000 / year
- Openings
- 1
- Posted
- 1 മണിക്കൂർ മുൻപ്
- Work mode
- In office
- Education
- Any graduate
- Eligibility
- Candidates with any graduate degree are eligible to apply.
- Resume
- Required to apply
Where you'll work
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Job description
About BUWCH Lifestyles & Management Pvt Ltd
BUWCH was founded on the principle that purchasing footwear from India should be effortless, transparent, and on par with global standards. It stands today as India's first tech-driven B2B footwear platform, catering to brands and importers in the UK, USA, Germany, and UAE. BUWCH helps design, produce, and track footwear by offering live factory updates, instant pricing, and ownership across every step from raw materials to delivery. Joining BUWCH means engaging in meaningful tasks where ideas and impact matter, providing an opportunity for rapid growth and learning.
Job Responsibilities
- Conduct in-depth market research using various data sources to identify potential clients and understand their preferences.
- Create regular social media content based on headings and outlines provided by management, specifically for LinkedIn and Twitter platforms.
- Implement and optimize digital marketing campaigns on platforms such as Meta and Google utilizing customer engagement analytics; continuously refresh and redistribute content.
- Improve website ranking through Google SEO by analyzing keyword performance, suggesting source-code maintenance, and recommending content enhancements.
- Build and nurture client relationships across social platforms including Instagram, Reddit, LinkedIn, and X.
- Develop content and deliver PowerPoint presentations showcasing company products and services.
- Generate leads aligned with monthly targets in coordination with senior management.
Required Skills and Qualifications
- Bachelor's degree in Digital Marketing, Public Relations, MBA, or a related field.
- Experience with lead mining and data analytics utilizing Google/Amazon keyword tools and extracting filtered data from public government databases.
- Strong knowledge of Instagram’s content distribution algorithm and strategies for building organic digital presence.
- Expertise in user filtering parameters such as keywords, interests, and in-app behavior to create targeted campaigns on Instagram and YouTube.
Preferred Attributes
- Excellent verbal and written English communication skills.
- Proficiency in LinkedIn contact development, Email and WhatsApp marketing, and drafting marketing/awareness content.
- Robust networking abilities and familiarity with the Indian startup ecosystem and its key players.
- Strong skills in market data analysis, spreadsheet proficiency, and experience with PowerPoint/Canva tools.
Minimum education
Bachelor's Degree