Head of GTM Delivery — Pipeline Programs

Overview

The role centers on managing client pipelines by implementing and maintaining a self-improving Go-To-Market (GTM) system. The primary channel is outbound marketing, complemented by optimizing the content system that feeds the pipeline. Success is measured by positive response rates and meetings booked. The position includes managing multiple client programs simultaneously and leading two student assistants.

About CegTec

CegTec is a GTM engineering partner supporting B2B brands in the DACH region. The company is profitable, bootstrap financed, and growing. This position is the strategic lead for delivery operations over the next year, while the founding team focuses on growth and platform development.

Ideal Customer Profile & Track Record Requirements

The target market is complex B2B sales in the DACH area with deal values exceeding €15,000 across several sectors including SaaS, IT services, industrial technology, renewable energy, professional services, and medtech. Candidates should demonstrate a proven track record with:

• Consistent 3% or higher positive reply rates from pure cold outreach to comparable ICPs, excluding re-engagement or warm-up strategies.
• At least 30 qualified meetings booked monthly from a portfolio under your operational control.
• Quantifiable pipeline influence and closed-won revenue from your programs ranging from several hundred thousands to over €1 million per quarter.

Key Responsibilities

• Ownership of the client pipelines by cleanly deploying and running the GTM system, including kickoff, reply triage, and meeting bookings with monthly executive-level reporting.
• Operating the system with a focus on outbound as the primary channel, alongside optimizing content,copy quality assurance, messaging iteration, and channel integration.
• Leading and onboarding two student assistants responsible for delivery and content quality.
• Developing and documenting playbooks to continuously improve the self-enhancing system, establishing standards from your insights.
• Ensuring strong client retention and expansion by proactively resolving any potential escalations.

Exclusions

The role does not include new client sales, platform or product development, or conducting cold calls. The focus is exclusively on properly implementing and operating the pipeline system to optimize response rates and meeting bookings.

Candidate Profiles

• Former founder of an outbound or lead generation agency (5–20 employees) who has sold, closed, or exited cleanly, seeking operational ownership without founder risks.
• Senior Outbound or Revenue Operations leader in a B2B mid-size or Series A/B startup (SaaS, IT services, industrial tech, or similar) desiring a smaller setting with more direct impact.
• Senior Account Lead at an established outbound agency aiming to manage their own P&L rather than external accounts.

Required Qualifications

• Minimum of 4 years’ senior operational experience in B2B outbound or sales operations.
• Demonstrable experience managing multiple client programs or campaign portfolios in parallel.
• Ability to impose structure on chaotic environments through independent process, ritual, and documentation creation.
• Proven track record leading at least two direct reports, setting clear escalation paths and performing performance reviews.
• Strong organization, data-driven mindset, and thorough documentation skills.
• Confident communication with C-level executives in fluent German (native) and business English.
• Operational expertise with HubSpot and Salesforce, experience with Clay for data enrichment, and n8n for workflow automation.
• Proactive problem-solving to address issues before escalation occurs.

Bonus Skills

• Regular use of AI-coding tools such as Claude Code.
• Experience with outbound stacks like Instantly or Smartlead.

Compensation and Benefits

• Fixed salary between €65,000 and €75,000.
• Performance bonus up to €20,000 based on portfolio metrics such as retention, capacity, and net revenue retention.
• Total on-target earnings (OTE) ranging from €80,000 to €95,000.
• Permanent employment with CegTec GmbH, based in Hamburg but remote-first.
• Direct reporting line to the CEO without middle management layers.
• Access to a premium AI technology stack including Claude, n8n, HubSpot, Instantly, and proprietary platforms.
• Career progression opportunities with potential to become Head of Operations or similar leadership role within 24 months.

Recruitment Process

The selection comprises four stages over 8 to 12 weeks including:

• Introductory discovery call.
• Campaign walkthrough featuring your previous work artifacts.
• Live case study exercise.
• Reference checks and salary negotiation.

Application Instructions

Applicants should submit a pitch by email including:

• A brief note explaining which of the three candidate profiles fits you, your interest in the role, and your realistic milestones.
• A one-page outreach strategy for CegTec in 2026 — format is flexible (linked post, Loom video up to 5 minutes, document), including your hypothesis, rationale, and how you would differentiate from the market.

Note: No cover letters required.

Additional Information

The company address is CegTec GmbH, Immenhof 15, 22087 Hamburg, Germany. Contact info: Email info@cegtec.net, Phone +49 408 9756743. Registered in AG Hamburg HRB 184866.