Associate Creative Director - Social and Editorial Content

Overview

Join Target as Associate Creative Director, Editorial Content & Social, where you will spearhead ongoing editorial storytelling across the company’s digital and social platforms. This role involves translating strategic marketing directives into striking creative initiatives such as photoshoots, collaborations, and culturally resonant social content to elevate Target’s brand presence.

Key Responsibilities

• Lead creative development for continuous editorial storytelling across various mediums, defining concept vision and creative execution that align with Target's distinctive brand voice and appear on digital channels.
• Oversee creative direction during editorial photoshoots, coordinating with production teams, stylists, creators, and external partners to bring engaging narratives to life.
• Collaborate with editorial strategy leaders to convert broad strategic plans into focused creative ideas, storytelling frameworks, and visually appealing content.
• Design and implement creative content for brand partnerships and collaborations, ensuring relevance and consistency with marketing objectives.
• Proactively track and interpret emerging creative, cultural, and social media trends to enhance editorial storytelling and content relevance.
• Maintain brand coherence across digital channels by shaping editorial content with a unified creative perspective adapted to platform-specific engagement strategies.
• Mentor creative teams including art directors, designers, and writers, fostering collaboration and professional development.

Required Qualifications

• A minimum of 8 to 10 years’ experience in creative leadership roles, with a strong background in editorial storytelling or integrated brand marketing within retail, lifestyle, or consumer sectors.
• Exceptional ability to develop visionary concepts and visual stories for digital and social media.
• Keen understanding of cultural and social trends with capability to convert insights into impactful content.
• Proven experience directing photoshoots and managing creative teams during production.
• Advanced skills in translating strategic marketing directions into compelling creative campaigns.
• Expertise in cultural trend analysis, social platform storytelling, and evolving digital content strategies.
• History of successful collaborative work with marketing, partnership, and production teams.
• Excellent communication and presentation abilities to effectively guide teams and articulate creative concepts.

Work Arrangement

This role supports a Hybrid/Flex work model requiring presence both onsite at Target’s Minneapolis headquarters and virtual work, based on team needs. All work must be performed within the primary work country.

Compensation and Benefits

The salary range for this role spans $95,000 to $171,000 annually, determined by factors such as labor markets and candidate qualifications including education and experience. Target provides comprehensive benefits to eligible employees and their families, including medical, vision, dental, life insurance, 401(k), employee discounts, various disability coverages, paid leave, and holidays to support well-being and financial security.

Additional Information

Target is committed to equal opportunity employment and reasonable accommodations for candidates with disabilities. Applicants requiring accommodations during the hiring process may contact the specified accommodation channel for assistance.