Social Media Manager

About InvertisPrep

InvertisPrep is a specialized educational platform developed for Invertis University students, offering easy access to past exam papers, selective study notes, quiz competitions, and resources shared by the community. The platform prioritizes personalized learning techniques that enable students to monitor their progress and target areas requiring improvement, thus enhancing academic preparation with interactive and structured methods to boost engagement and results.

Job Overview

This full-time position based in Bareilly involves overseeing social media efforts to increase InvertisPrep's visibility and encourage student interaction. Key duties include planning and scheduling social media content, crafting posts and captions optimized for platform performance, keeping an eye on industry trends and competitor actions, and collaborating with academic and product teams to develop campaign ideas.

Additional tasks entail managing audience interactions by responding to comments and messages, monitoring campaign metrics, preparing analytical reports, and recommending enhancements grounded in data analysis.

Qualifications and Skills

• Expertise in social media marketing encompassing strategy development and audience engagement techniques.
• Proficiency in social media optimization to improve content reach and platform effectiveness.
• Strong communication and writing abilities to produce clear, engaging, and accessible content for students.
• Capability in content strategy to ensure alignment of social activities with brand objectives and learner necessities.
• Experience managing Instagram, Facebook, YouTube, and LinkedIn.
• Ability to evaluate social media data and make strategic recommendations for improvements.
• Exceptional organizational skills for handling multiple campaigns and meeting deadlines efficiently.
• Currently pursuing or completed a Bachelor's degree in any discipline.
• Familiarity with educational technologies or academic environments along with understanding university policies and guidelines.