Senior Marketing Manager

About the Role

The European Football Alliance is seeking a Senior Marketing Manager to spearhead marketing efforts aimed at expanding the brand presence and increasing fan engagement for the new football league. This role involves leading campaign planning, managing digital and performance marketing, coordinating branding and communications, activating sponsorships, analyzing key performance indicators, and collaborating with various teams including content, social media, and commercial departments.

Key Responsibilities

• Design and implement comprehensive marketing campaigns.
• Oversee digital marketing strategies and performance marketing initiatives.
• Manage brand and communication activities effectively.
• Support activation of sponsorship campaigns.
• Analyze marketing data and optimize campaign outcomes based on KPIs.
• Work closely with content, social, and commercial teams to align marketing efforts.

Candidate Profile

• Proven several years of marketing experience.
• In-depth knowledge of digital marketing channels and performance measurement.
• Capable of managing end-to-end campaign execution.
• Strong analytical mindset with data-driven decision-making skills.
• Excellent project management capabilities.
• Genuine passion for football and sports marketing.
• Fluency in English is mandatory.

Benefits and Work Environment

• Ownership of significant marketing projects with tangible impact.
• Engaging and creative atmosphere centered on sports.
• Fast-paced, entrepreneurial culture encouraging swift decision-making.
• Chance to influence the trajectory of a newly established football league.

Additional Information

If you are motivated to join the European Football Alliance, please send your full application along with your earliest possible start date via email to career@efafootball.com. By applying, you consent to the processing and storage of your personal data as outlined in the league's privacy policy.