Trade Marketing Internship

About the Internship

Chheda Specialities Foods, established in 1993, is a well-regarded manufacturer and exporter of authentic Indian snacks, maintaining a robust offline, online, and Q-commerce market presence globally. This six-month full-time internship based in Mumbai offers hands-on exposure to trade marketing within the FMCG sector.

Key Responsibilities

• Implement trade marketing campaigns and promotional initiatives at retail locations.
• Conduct field visits to gather data on product visibility, competitor strategies, pricing, and promotional activities.
• Liaise with distributors, sales personnel, and retailers to manage branding and merchandising efforts.
• Keep detailed records of trade promotions, marketing collateral, and related assets.
• Compile MIS reports, analyze sales, and provide summaries of market feedback.
• Assist in planning and executing in-store branding and brand visibility projects.
• Track product stock levels and placement within retail outlets.
• Coordinate product sampling, promotional activations, and engagement events.
• Work collaboratively with internal teams to ensure timely rollout of marketing programs.

Candidate Eligibility

Candidates should be pursuing or have recently completed an MBA or PGDM focused on marketing, sales, or similar disciplines. A strong interest in FMCG sales and trade marketing is essential, alongside proficiency in MS Excel and PowerPoint. Effective communication and interpersonal skills are required, as well as readiness for local travel to retail stores.

Applicants must be available for a full-time, in-office internship starting between August 7, 2026, and September 11, 2026, for the full duration of six months.

Additional Benefits

Selected interns will receive a stipend between INR 12,000 and INR 15,000 per month, along with a certificate of internship completion and a letter of recommendation.