Sales & Marketing Executive

About Labotek Technologies Private Limited

Labotek Technologies Private Limited stands as a prominent system integration and technology infrastructure company in India, specializing in innovative solutions across data centers, IT infrastructure, electrical systems, ELV, civil infrastructure, interior fit-out, renewable energy, and facility management. The firm prioritizes innovation, client satisfaction, and operational excellence.

Position Overview

The Sales & Marketing Executive is responsible for fostering new business leads, sustaining client relationships, and contributing to marketing efforts to meet revenue growth objectives. This role demands excellent communication, lead qualification, market research, client engagement, proposal development, and follow-up skills.

Key Responsibilities

• Identify and pursue new business prospects across multiple sales channels.
• Build and nurture relationships with corporate clients, government entities, consultants, and channel partners.
• Utilize cold calling, email outreach, and client meetings to generate and qualify leads.
• Convert prospects into business opportunities by persistent follow-up.
• Support attainment of monthly and yearly sales goals.
• Maintain ongoing communication to ensure customer satisfaction.
• Assist in planning and executing diverse marketing campaigns and promotional events.
• Collaborate with the marketing team on digital marketing, exhibitions, seminars, and events.
• Help prepare marketing collateral such as brochures, presentations, and content.
• Monitor competitor activity, emerging market trends, and client requirements.
• Promote company products and services via varied marketing channels.
• Understand client needs and liaise with technical teams to deliver appropriate solutions.
• Prepare quotations, proposals, and commercial offers; coordinate internal document submission.
• Maintain strong customer relationships throughout the sales cycle.
• Identify new markets and business opportunities with architects, consultants, contractors, EPC firms, and system integrators.
• Engage in client presentations and business negotiations.
• Manage daily sales reporting and update CRM/ERP databases with customer and sales progress information.
• Prepare weekly and monthly sales reports, tracking lead conversions and business pipelines.
• Maintain comprehensive documentation including customer databases, sales records, meeting minutes, proposals, quotations, agreements, and correspondence.

Required Competencies

• Excellent communication and presentation capabilities.
• Proficient negotiation and persuasion skills.
• Competence in managing customer relationships.
• Skills in lead generation and business development.
• Adept at market analysis and competitor research.
• Strong time management and ability to multitask effectively.
• Analytical thinking and problem-solving aptitude.
• Positive and result-driven mindset.

Technical Proficiencies

• Microsoft Excel, Word, PowerPoint, Outlook.
• Familiarity with CRM and ERP software preferred.

Educational Qualifications and Experience

Applicants should hold a bachelor's degree in Marketing, Business Administration, Commerce, Engineering, or related fields. An MBA specializing in Marketing is considered advantageous. Candidates must have between 1 to 5 years of experience in sales, marketing, or business development sectors. Experience in IT infrastructure, data centers, electrical, ELV, civil construction, interior fit-out, MEP, EPC projects, or system integration industries is preferred.

Performance Metrics

• Achievement of targeted monthly and annual sales goals.
• Number of qualified leads generated and their conversion rates.
• Customer acquisition and retention rates.
• Timeliness of proposal submissions.
• Effectiveness of client meetings and follow-up activities.