Regional Marketing Manager, DACH SMB

About the Company

This opportunity is with a global professional networking platform that helps people build connections, find opportunities, grow their skills, and gain useful insights. The organization also places strong emphasis on employee growth and a workplace culture grounded in trust, care, inclusion, and enjoyment.

The aim is to help shape how people around the world work by enabling meaningful economic opportunity.

Role Overview

The position is for a Regional Marketing Manager focused on DACH SMB within the Talent Solutions marketing team. The role supports hiring solutions for small and midsize businesses and contributes to revenue growth and market expansion across the DACH region.

This role is based in Munich, Germany and follows a hybrid work model, with work split between home and a company office on selected days according to business needs.

It is a high-impact, market-owning position responsible for turning strategy into execution and producing measurable business outcomes. Success will be measured by stronger SMB adoption across regional, partner, and self-serve channels.

Responsibilities

• Set and run the DACH SMB marketing strategy, identifying the strongest opportunities for growth and adoption and turning them into targeted, commercially focused initiatives.
• Drive a focused portfolio of high-value programs that increase SMB consideration and encourage adoption through sales and partner channels.
• Coordinate sales, partner, and self-serve activity while aligning Product, Growth, and Integrated Marketing into one unified go-to-market plan.
• Decide where to invest and how to allocate resources using data, market understanding, and expected return on investment, with accountability for DACH SMB growth and penetration.

Requirements

• A BA/BS degree or equivalent practical experience.
• At least 5 years of experience in marketing and/or business strategy.
• Native-level German language ability.
• Experience marketing to SMB audiences is preferred.
• Background in a SaaS environment is preferred.

Additional Information

The company operates with a flexible-work philosophy based on trust and designed to support culture, connection, clarity, and changing business needs.

A global data privacy notice for candidates is available through the company’s candidate portal and explains how personal data is handled for employees and applicants.