- Experience
- Any
- Salary
- —
- Openings
- 1
- Posted
- 2 ಗಂಟೆಗಳು ಹಿಂದೆ
- Work mode
- Work from home
- Education
- Bachelor’s degree in Marketing, Advertising, Communications, or Business (or equivalent experience)
- Resume
- Required to apply
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Job description
About Link Media Agency
Link Media Agency is a performance-oriented social media marketing company dedicated to enhancing clients' digital visibility. The agency crafts strategic campaigns that boost engagement, reach, and conversions across various online platforms by leveraging data insights alongside creative execution. The team thrives in a fast-paced, results-focused setting emphasizing continual knowledge growth and the efficient use of social media channels.
Role Overview
This full-time position, offered remotely, calls for a Media Buyer responsible for designing, implementing, and fine-tuning paid media strategies on platforms including Facebook, Instagram, TikTok, Google, and others. Daily tasks entail examining audience data, choosing media placements, managing budgets and bids, and monitoring campaign outcomes against critical indicators.
The role includes cooperation with account managers, creative teams, and analysts to ensure media approaches align with client objectives, as well as generating performance reports and proposing data-backed strategies for enhancement.
Key Responsibilities
- Develop and manage media buying plans for social and digital campaigns.
- Optimize budget allocation and bid settings to maximize campaign effectiveness.
- Analyze audience insights and campaign data to inform decision-making.
- Coordinate with creative and account teams to ensure message and placement alignment.
- Track and report campaign performance metrics to stakeholders.
Candidate Qualifications
- Proven expertise in media planning and purchase, including financial oversight and bid optimization.
- Proficient with analytics tools to supervise and adjust campaign performance for improved return on investment.
- Strong understanding of social media marketing fundamentals, targeting, and conversion-driven strategies.
- Experience working collaboratively with creative and account departments to synchronize campaigns.
- Exceptional organizational and multitasking abilities suitable for a remote work setup.
- Effective communication skills, both written and oral, for thorough reporting and client interaction.
- Prior background in media buying, digital advertising, or performance marketing; agency experience preferred.
- Bachelor’s degree in Marketing, Communications, Advertising, Business, or equivalent practical experience.
Minimum education
Bachelor's Degree