Director of Marketing & Communications

About New Horizons

New Horizons is a prominent nonprofit committed to enriching the lives of individuals with intellectual and developmental disabilities along with their families, through diverse, innovative, and personalized services. Operating with a $25 million budget, the organization prioritizes sustainable growth and expanding its impact to promote equal rights, choices, and economic security for people with disabilities.

Position Overview

This leadership role reports to the Chief Development Officer, collaborating closely with the CEO and senior leadership to transform and advance the marketing function. The Director of Marketing & Communications is responsible for revitalizing strategies, strengthening brand messaging, and orchestrating integrated campaigns to boost fundraising and promote the organization’s mission. This role demands a hands-on leader adept in both strategic planning and operational execution.

Key Duties and Responsibilities

• Develop and maintain an annual content calendar tailored to organizational goals, boosting engagement and visibility.
• Create and produce quality marketing materials, such as pitch decks, sponsorship proposals, impact reports, event collateral, video, and donor communications.
• Implement a content pipeline driven by data and storytelling to continuously support fundraising, stewardship, and public relations activities.
• Craft compelling, mission-aligned copy tailored to diverse audiences including donors, foundations, corporate partners, families, volunteers, and stakeholders.
• Oversee and refine the organization’s digital presence ensuring accuracy, optimization, accessibility, and conversion focus, including website management and social media channels.
• Design marketing templates and tools that align with branding and address program marketing needs.
• Collaborate with development leadership and fundraisers to design integrated campaigns across multiple channels supporting major gifts, monthly giving, and corporate sponsorships.
• Leverage best practices in digital fundraising to increase engagement and philanthropic support.
• Assist with event marketing for signature fundraising events, ensuring consistent messaging and strong community participation.
• Lead digital strategy across platforms including LinkedIn, Instagram, Facebook, email, and website while integrating emerging technologies and AI-driven tools to improve efficiency and personalization.
• Analyze digital performance metrics to optimize campaign effectiveness and ROI.
• Manage relationships with external creative vendors and agencies to maintain high standards and timely delivery.
• Develop public relations initiatives, media outreach, press releases, and executive communications to elevate the organization's profile.
• Support internal communications to enhance alignment among staff and leadership.

Qualifications

• Bachelor’s degree required.
• Minimum of 6 years of progressive marketing, communications, or brand strategy experience, preferably in a nonprofit or mission-driven environment.
• Proven track record creating successful integrated marketing campaigns that enhance brand recognition, donor engagement, and revenue growth.
• Exceptional writing and storytelling capabilities with ability to develop tailored messaging for multiple audiences.
• Experience designing diverse marketing collateral including presentations, sponsorship decks, impact reports, and digital content.
• Advanced skills in Canva and strong visual design sense.
• Knowledgeable in website management, email marketing platforms, social media, CRM integration, and analytics tools.
• Experience managing external creative partners and vendors effectively.
• Proficient with Microsoft Office Suite, Teams, Zoom, Canva, and modern marketing technologies; familiarity with AI tools to enhance marketing activities is preferred.
• Strong project management, organizational, and communication skills with an ability to juggle competing priorities.
• Self-motivated, creative, collaborative, and able to work hands-on in a dynamic, fast-paced environment.
• Photography or videography experience is considered a plus.

Preferred Experience

• Background supporting fundraising campaigns and donor communications.
• Expertise in digital fundraising, marketing automation, SEO/SEM, paid social media, and audience growth tactics.
• Use of AI-powered marketing solutions to optimize content creation and campaign outcomes.

Core Competencies

• Strategic marketing insight combined with business and fundraising knowledge.
• Ability to inspire action through creative storytelling.
• Data-informed decision making for performance optimization.
• Entrepreneurial mindset and adaptability in changing environments.
• Excellent organizational and project leadership capabilities.
• Strong collaborator who builds effective partnerships internally and externally.
• Commitment to diversity, equity, inclusion, and belonging principles.

Compensation and Benefits

The salary for this role ranges from $105,000 to $115,000 annually, depending on experience. This is a full-time, in-office position located in North Hills, California (San Fernando Valley). Benefits include paid vacation and sick leave, paid holidays, medical, dental, vision coverage, 401K contributions, life and accident insurance, long-term disability insurance, flexible spending accounts, and an Employee Assistance Program.

Equal Opportunity

New Horizons is committed to equal employment opportunity and does not discriminate based on race, creed, color, religion, sex, sexual orientation, national origin, disability, age, political affiliation, or citizenship. All qualified candidates, including minorities and women, are encouraged to apply.