YouTube and Short-Form Video Content Creator

Overview

Mpact Psychiatry and Mpact Wellness are searching for a skilled video content creator to convert their existing mental health and wellness blogs into captivating video content for YouTube and various short-form video platforms. This is a remote, part-time, long-term position focused on transforming approximately 20 evidence-based blogs monthly into clear, attention-grabbing, and brand-consistent videos.

Key Responsibilities

• Develop engaging video scripts derived from assigned blogs.
• Produce long-form YouTube videos ranging between 3 to 8 minutes.
• Create multiple short-form videos (30–90 seconds) suitable for YouTube Shorts, Instagram Reels, Facebook Reels, and TikTok.
• Craft compelling hooks, captions, titles, and video descriptions.
• Incorporate subtitles, transitions, background music, graphics, stock footage, animations, and brand elements into videos.
• Design YouTube thumbnails using tools like Canva.
• Upload and schedule video content on authorized platforms with proper SEO elements including keywords, tags, and calls to action.
• Maintain organized digital assets including scripts, videos, thumbnails, and source files in shared folders.
• Manage a content calendar tracking creation, approval, scheduling, and publication stages.
• Analyze video performance data to determine best-performing topics and formats.

Content Repurposing Deliverables

• Transform a single blog into a comprehensive video content package featuring:
• One long-form YouTube video
• Three to five short-form videos for YouTube Shorts or social media Reels
• One customized YouTube thumbnail
• Relevant video titles and descriptions
• Social media captions
• On-screen text and subtitle elements
• Suggested hooks and calls to action
• Organized source files for future edits

Additional Information

The video content must clearly and accurately represent the clinical material from the approved blogs without altering meaning. The role excludes original clinical research or writing; focus is on creative and accurate transformation of existing content.

Required Competencies and Experience

• Proven expertise in video editing and storytelling.
• Prior experience creating YouTube and short-form vertical video content.
• Proficiency with CapCut, Canva, or comparable editing platforms.
• Strong English writing skills capable of condensing long articles into lively scripts.
• Experience adding subtitles, stock media, voiceovers, and visual effects.
• Understanding of YouTube optimization including titles, thumbnails, viewer retention, and engagement strategies.
• Keen attention to detail with the ability to adhere to brand guidelines and protocols.
• Consistent, dependable communication and ability to meet scheduled deadlines.

Preferred Tools and AI Integration

• Familiarity with AI and creative tools such as HeyGen for AI avatars, Canva for graphic creation, CapCut Pro for video editing, ChatGPT or similar for script and caption generation, Suno for background audio, WordPress for content uploading, and YouTube Studio for SEO optimization.
• Comfortable adopting and recommending AI-powered workflows to enhance quality and efficiency.