Job description

Overview

We are looking for a strategic and operational leader to manage TikTok Shop accounts effectively. This role requires handling the Seller Center, forging creator partnerships, overseeing paid advertising campaigns, and maintaining strong client relationships.

Key Responsibilities

Oversee the TikTok Shop Seller Center, including product catalog management, pricing strategies, promotions, shipping policies, and commission setup.
Identify and resolve platform-related issues such as compliance violations and content moderation concerns.
Monitor and improve crucial performance indicators including Gross Merchandise Value (GMV), Click-Through Rate (CTR), Conversion Rate (CVR), and refund percentages.
Attract, onboard, and manage creators to support product promotion at scale.
Develop and implement commission frameworks for partnerships with creators.
Create, launch, and optimize advertising campaigns like GMV Max, Product Shopping Ads, and VSA.
Design experiments to refine creative assets, audience segmentation, and bidding tactics.
Lead weekly client meetings to communicate platform insights and guide strategy adaptations.

Qualifications and Experience

Between 1 to 2 years or more of experience directly managing TikTok Shop accounts, either in agency environments or brand teams.
Demonstrable track record managing shops with monthly GMV exceeding $50,000.
Hands-on experience with TikTok Shop Ads managing sizable advertising budgets.
Proven ability to collaborate effectively with influencers and creators.
Competent with spreadsheet tools for data extraction, analysis, and presenting insights.
Excellent written and verbal communication skills for crafting creator briefs and client correspondence.

Desirable Skills

Knowledge of other e-commerce platforms such as Amazon and Shopify.
Network connections with content creators are advantageous.
Experience in an agency environment handling multiple client accounts.

Personal Attributes

Proactive and well-informed about trends in social commerce platforms.
Confident in recommending effective marketing strategies and tactics.
Self-driven with the ability to autonomously determine next steps in campaign management.

Tools and Technology

Familiarity with TikTok Shop Seller Center and Affiliate Center platforms.
Advanced skills in spreadsheet applications for performance tracking and reporting.

Work Schedule

The working hours are from 9 AM to 5 PM EST.

Salary and Benefits

Compensation is available in either US Dollars or local South African currency, based on candidate preference.

TikTok Shop Expert