Technical Sales Engineer - Industrial Lubricants (FUCHS Germany)

Job Overview

The Technical Sales Engineer will spearhead the promotion and sales of FUCHS Germany's high-grade industrial lubricants, greases, metalworking fluids, and specialized lubrication products to a variety of manufacturing sectors. This role demands a synergy of deep technical know-how and effective sales skills to understand customer needs, recommend optimal lubrication solutions, enhance equipment performance, and consistently meet sales objectives.

Main Duties

• Develop and expand the customer base across industries such as Steel, Cement, Power, Mining, Automotive, Engineering, Food Processing, Textile, and Manufacturing.
• Initiate new business opportunities via cold calls, site visits, and client meetings.
• Maintain and strengthen relationships with current clients.
• Meet monthly, quarterly, and yearly sales goals.
• Prepare price quotations, negotiate terms, and finalize sales agreements.
• Offer technical guidance by recommending the correct FUCHS lubricants tailored to equipment and operational needs.
• Conduct lubrication system surveys and machinery inspections.
• Assist clients with lubricant selection and facilitate product transitions.
• Diagnose and resolve lubrication-related equipment problems.
• Deliver product demos and technical presentations effectively.
• Build long-lasting relationships with customers, address complaints promptly, and provide technical resolutions.
• Collaborate with technical and supply chain teams to ensure smooth product deliveries.
• Analyze market trends and competitor activities to devise and implement sales strategies.
• Participate actively in industrial exhibitions and customer seminars to promote new products and technologies.
• Generate weekly sales reports, update CRM databases, forecast sales and inventory needs, and monitor collection efficiency.

Candidate Profile

• Possession of a Bachelor's degree in Mechanical, Chemical, or Petroleum Engineering or a related discipline.
• 1 to 2 years experience in selling industrial lubricants.
• Preference for candidates with exposure to premium lubricant brands (e.g., FUCHS, Shell, Mobil, Castrol, TotalEnergies, BP/Castrol).
• Solid understanding of industrial lubrication systems and products.
• Excellent communication, negotiation, and interpersonal skills.
• Competence in Microsoft Office and CRM software.
• Valid driver's license and readiness for frequent travel.

Technical Expertise Required

• Knowledge of a variety of lubricants such as hydraulic, gear, compressor, turbine, heat transfer, transformer oils, and metalworking fluids.
• Understanding of greases, food-grade lubricants, synthetic lubricants, oil analysis, condition monitoring, tribology, and lubrication engineering.
• Familiarity with preventive and predictive maintenance techniques.

Performance Metrics

• Achievement of set sales targets.
• Acquisition of new customers.
• Growth in revenue and customer retention.
• Effectiveness in product conversions and maintaining gross margins.
• Efficiency in collection and technical support response time.
• Customer satisfaction levels.

Career Progression

Growth opportunities include Senior Technical Sales Engineer, Area Sales Manager, Regional Sales Manager, National Sales Manager, Technical Services Manager, Business Development Manager, and Key Account Manager roles.