Social Media Marketing Specialist

About Aries Events Pvt Ltd

Aries Events Pvt Ltd is a company focused on organizing B2B exhibitions and developing interactive platforms that facilitate business networking and growth.

Role Overview

We are looking for a creative and strategic Social Media Marketing Specialist to lead our social media initiatives. The selected candidate will design and implement effective social media strategies aimed at increasing our digital presence, engaging target audiences, and promoting our B2B exhibitions.

Primary Responsibilities

• Formulate and execute social media strategies to boost engagement and raise brand visibility.
• Create, curate, and oversee content management across various social media channels.
• Track and analyze social media performance metrics to enhance campaign effectiveness.
• Work collaboratively with the marketing team ensuring social media activities align with broader marketing objectives.
• Keep abreast of emerging social media trends and industry best practices.

Qualifications

• Demonstrated experience in managing social media marketing campaigns.
• Strong knowledge of different social media platforms and their analytics tools.
• Excellent communication skills coupled with creativity.
• Capable of handling multiple projects in a fast-moving environment.