Social Media Manager

Role overview

This position is focused on building a stronger social presence and growing awareness, engagement, and audience size across major platforms. The role calls for someone who can shape the brand’s voice online and support campaign objectives through consistent, strategic content.

Core responsibilities

You will plan and deliver social media initiatives across channels such as Instagram, Facebook, LinkedIn, X, and TikTok. The job includes producing, selecting, and organizing engaging content suited to each platform, keeping track of trends and competitor activity, and adjusting output based on what performs best.

In addition, you will work closely with marketing, design, and content teams to maintain brand alignment, manage publishing schedules, support campaign planning, and review analytics to measure results. Community engagement is also an important part of the role, including replying to messages and building positive relationships with followers.

Reporting and performance tracking

You will prepare monthly performance summaries, review key metrics, and turn those findings into practical recommendations for improvement.

Requirements

The role requires a bachelor’s degree in Marketing, Communications, or a related discipline, along with prior experience in social media management or digital marketing. A solid grasp of platform-specific best practices, audience behavior, analytics, and content trends is essential.

Strong writing, storytelling, and communication abilities are needed, as well as hands-on familiarity with social media tools such as Hootsuite, Buffer, and Meta Business Suite. The ideal candidate should also bring creativity, an eye for detail, and a strong sense of visual presentation.

Benefits

The position offers a competitive salary with performance-linked incentives, a collaborative and creative workplace, opportunities for professional growth, and training in digital marketing. Flexible or hybrid working arrangements are also included.