Social Media & Content Creator

Role overview

This position sits with Minor Hotels at Banana Island Resort Doha by Anantara in Doha, Qatar. The role focuses on managing the property’s social media presence and producing engaging digital content that supports the hotel’s wider marketing and business goals.

Minor Hotels is a global hotel owner, operator, and investor with more than 530 properties across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe, and South America. Its portfolio includes Anantara, Avani, Elewana, Oaks, NH Hotels, NH Collection, nhow, and TIVOLI.

The role calls for strong professional ethics, a consistent brand voice, and the ability to protect the reputation, confidence, and trust of both colleagues and guests through high-quality content and communication.

What you will do

• Develop, plan, and produce social media content that is engaging, polished, and aligned with the hotel’s style.
• Work closely with photographers, videographers, and creative teams to capture and build compelling content for digital channels.
• Shape and maintain a social media strategy that supports the property’s commercial and brand objectives.
• Create content plans that reflect the company’s identity and keep messaging consistent across platforms.
• Write, edit, and publish social posts while ensuring steady audience engagement and strong day-to-day content output.
• Build and manage the social media calendar for hotel and F&B accounts in line with key messages, promotions, and marketing plans.
• Respond to audience questions and messages in a timely and professional way.
• Track social media trends and update practices based on emerging platform best practices.
• Recommend adjustments to improve social performance and campaign effectiveness.
• Identify promotional opportunities such as influencer partnerships, marketing collaborations, and brand activations.
• Propose social campaign ideas and activations that strengthen brand engagement and support revenue growth.
• Keep all content and campaign activity aligned with brand standards and guidelines.
• Plan and deliver both short-term and long-term campaign objectives, including KPI setting and progress management.
• Coordinate with operational teams on F&B, Rooms, and Spa packages and promotions.
• Perform social media audits, recommend improvements, and present performance updates to hotel management.

Requirements

• Hands-on experience in social media content creation and content planning.
• Ability to produce attention-grabbing content for hospitality social channels.
• Experience collaborating with photographers, videographers, and creative professionals.
• Capability to manage a high volume of daily social media posts.
• Strong understanding of brand-consistent communication and social media strategy.
• Comfort with writing and editing social posts for different platforms.
• Ability to engage audiences and handle community responses promptly.
• Awareness of current social media trends, tools, and best practices.
• Experience supporting campaigns, activations, and promotional partnerships.
• Ability to conduct audits, review performance, and recommend actionable improvements.
• Strong coordination skills for working with cross-functional hotel departments.

Additional information

This is an on-site position based in Doha, Qatar, specifically at Banana Island Resort Doha by Anantara.

No salary or stipend information was provided in the source.

No vacancy count, application deadline, start date, or internship duration was mentioned.