SEO Executive

About the Role

We are seeking a skilled SEO Executive with over two years of experience to enhance our organic search presence. The ideal candidate will be responsible for designing and executing impactful SEO strategies to boost website rankings and drive traffic.

Key Responsibilities

• Design and apply comprehensive SEO tactics to enhance organic search outcomes.
• Perform keyword research and analyze competitors to identify opportunities.
• Execute on-page, off-page, and technical SEO improvements to optimize site performance.
• Utilize tools such as Google Analytics and Google Search Console to monitor website performance data.
• Develop and manage link-building initiatives to acquire quality backlinks.
• Optimize website content, meta information, URLs, and internal linking structure.
• Collaborate with content and marketing teams to increase site traffic and lead generation.
• Track, evaluate, and generate reports on SEO metrics and performance.
• Keep current with emerging SEO practices and Google algorithm changes.

Essential Qualifications and Skills

• Bachelor's degree in Marketing, Information Technology, Business, or related discipline.
• At least two years of verified experience working in SEO roles.
• Proficient knowledge of on-page, off-page, and technical SEO methodologies.
• Practical experience with SEO tools including Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Basic familiarity with HTML, CSS, and WordPress is beneficial.
• Strong analytical thinking, problem-solving abilities, and excellent communication skills.

Preferred Expertise

• Experience conducting local SEO campaigns.
• Understanding of content marketing strategies and keyword planning.
• Capability to analyze data for preparing SEO performance reports independently.
• Self-driven, attentive to detail, and capable of working autonomously.