Senior Manager - Territory Sales Manager

Role summary

This role is focused on accelerating retail sales of passenger electric vehicles among individual customers across the assigned region. The incumbent will be expected to support business goals through volume growth, market share improvement, and a stronger customer experience. A major part of the job is to strengthen EV retail execution in dealership-led markets by driving activation, managing customer pipelines, and building local partnerships.

The position is based in Chandigarh, India.

Key responsibilities

• Deliver city- or region-level retail sales targets through dealerships and alternate sales channels.
• Take direct ownership of retail performance in store-in-store and experience centre formats, including planning and running micro-market activation efforts to improve lead generation and conversions.
• Work closely with dealer-facing PV TSMs to secure dealership support and keep dealer teams aligned with retail goals.
• Increase test-drive opportunities and conversion rates by deploying focused initiatives through dealers and other channels.
• Track customer preferences, competitor activity, and market opportunities, then share insights with the Head of EV/PV Retail Sales.
• Create and manage region-specific partnerships that improve the value proposition of EV and PV products.
• Maintain frequent contact with EV/PV customers and act as the first escalation point, while working within SLA commitments.
• Share customer feedback with the Charging Solutions and Customer Experience teams.
• Monitor the sales funnel and guide product specialists in managing the pool of sales executives working across alternate channels so that follow-ups are timely and customer satisfaction remains strong.
• Hire, onboard, and oversee product specialists across relevant sales channels.
• Coordinate with internal teams such as Regional Customer Care, Sales Planning, Zonal Retail Marketing, Charging Solutions, Customer Experience, and PVBU TSMs to support retail performance.
• Support channel partners with day-to-day guidance and issue resolution.
• Coordinate with financial institutions, including RCFI when needed, to support customer financing requirements.

Candidate profile

The ideal candidate should bring strong sales and marketing experience, especially in EV or PV retail sales, along with the ability to lead teams, influence stakeholders without direct reporting lines, and manage customer escalations effectively. The role also calls for solid planning, problem-solving, and communication skills, plus good understanding of EV/PV products, sales processes, and market dynamics.

Education and experience

A full-time B.E. or B.Tech degree is required. Candidates with a full-time graduate degree plus a full-time MBA are also acceptable. The role expects 5 to 15 years of relevant sales and marketing experience with a focus on EV/PV sales.

Additional requirements

• Good understanding of competing product portfolios and the brand’s own competitive strengths.
• Ability to communicate effectively with informed and environmentally conscious customers.
• Experience with value selling.
• Capability to lead teams, drive outcomes, and support retail target achievement through product specialists and dealerships.
• Strong spoken and written communication skills, with fluency in English and the local language of the relevant city or region.
• Skill in prioritizing customer pipelines while protecting sales opportunities.
• Planning and problem-solving ability to build city-level activation plans, partnerships, and customer schemes.
• Understanding of EV/PV sales processes and sales resource allocation.
• Ability to influence colleagues and other business-unit resources without direct reporting authority.
• Strong track record in retail customer management, escalation handling, and cross-functional coordination.
• Good technical knowledge of EV/PV products and features.

Skills and competencies

• Sales leadership
• Territory management
• Retail sales execution
• Dealer and channel management
• Customer relationship management
• Market activation planning
• Lead funnel management
• Stakeholder coordination
• Negotiation and influencing
• Data-based decision making
• Problem solving
• EV product and market knowledge

Other information

This opportunity is for a senior sales leadership role centered on EV retail expansion, customer experience, dealership activation, and regional market development.