Job description

About Built With Science

Built With Science aims to be the most trusted name in fitness globally. Through evidence-based fitness education on our YouTube channel with over 7 million followers, we have empowered millions to transform their fitness.

Role Overview

As our Senior Social Media Graphic Designer & Creative Lead for Instagram, you will be responsible for crafting compelling visuals that not only look great but help grow our audience and steer content strategy using performance data. You will collaborate closely with researchers to pinpoint successful content styles and continually innovate based on analytics.

Key Responsibilities

Create visually engaging Instagram assets including carousels, stories, reels covers, and other graphics that educate, entertain, and boost engagement.
Use content performance insights and audience feedback to repeatedly enhance visual quality and effectiveness.
Define Instagram content direction by discovering trends, spotting opportunities, and identifying gaps in current strategy.
Monitor growth and performance metrics to recommend focus areas in content types and themes.
Develop and maintain a consistent testing framework to identify and scale the most effective content formats.

Who You Are

An experienced graphic designer with a marketer's mindset and strong content strategy skills.
Proven success in producing social media content that drives reach, engagement, and audience expansion.
A data-driven creator who aligns design instincts with analytics to optimize content outcomes.
A proactive team player who consistently proposes fresh ideas and growth opportunities.
Up-to-date with social media trends, constantly researching top-performing content to enhance results.
Bonus: Prior involvement managing or significantly contributing to a large Instagram or similar consumer social media account.

Position Details

Experience requirement: Minimum 3 years.
Remote work possible.
Initial engagement as a part-time contract with potential transition to full-time employment.

Senior Graphic Designer & Creative Lead (Instagram)