Senior Brand Marketing Manager

About the Role

This Senior Brand Marketing Manager position is offered through a partner company located in the United States. The role presents a unique opportunity to define and enhance a global brand in the fast-paced ecommerce and technology sectors. You will craft and propagate engaging brand narratives, integrated marketing campaigns, and thought leadership initiatives to strengthen market presence.

Key Responsibilities

• Develop and execute the brand’s narrative, positioning, and messaging strategy across all owned, earned, and paid media channels.
• Plan and implement integrated brand campaigns aligned with significant industry events, product launches, and strategic occasions.
• Establish thought leadership programs and manage executive communications to reinforce the company’s market influence and credibility.
• Oversee public relations efforts including managing agency relations, media interactions, analyst engagements, and earned media activities.
• Collaborate with content teams to produce flagship research, reports, and campaigns that solidify category leadership.
• Work with creative departments to refine brand identity, messaging frameworks, and streamline content development processes.
• Create frameworks to measure brand performance through awareness, sentiment, share of voice, branded search growth, and earned media reach.
• Partner closely with marketing, product, sales, and leadership teams to ensure brand consistency at every customer interaction.
• Continuously optimize brand strategies based on market insights, customer feedback, and performance analytics.

Required Qualifications

• Proven track record in formulating and implementing brand strategies that elevate company positioning and market recognition.
• Substantial experience in public relations, including managing relationships with agencies, journalists, analysts, and industry influencers.
• Successful leadership of integrated marketing campaigns spanning earned, owned, and paid channels.
• Skilled in developing thought leadership content, executive messaging, and communications targeted at senior leadership.
• Competent in creating scalable brand systems such as messaging frameworks and positioning guidelines.
• Data-oriented with expertise in measuring brand metrics like awareness, sentiment, share of voice, and engagement.
• Proficient in cross-functional collaboration with marketing, product, sales, and executive stakeholders.
• Excellent storytelling, communication, and strategic thinking skills.
• Ability to work independently, prioritize tasks, and thrive in a dynamic, high-growth setting.
• Experience within SaaS, ecommerce, technology, or related sectors is highly desirable.

Compensation and Benefits

• Annual salary range of $128,000 to $150,000 USD.
• Remote-first workplace with flexible scheduling options.
• Immediate access to healthcare coverage starting from day one.
• Retirement plans including options for employer contributions.
• Unlimited paid time off to support personal and professional balance.
• Annual allowances for learning, wellness, and monthly book stipend to foster continuous growth.
• Career advancement opportunities within a growing international organization.
• An inclusive culture promoting innovation, teamwork, and meaningful impact in the ecommerce technology industry.

Additional Information

This role is managed by a partner company who will handle applications and subsequent recruitment steps. Decisions on interviews and assessments are made internally by the hiring organization. The application process utilizes AI-assisted matching to ensure fair and efficient candidate evaluation while final hiring determinations are made by humans. Personal data processing complies with GDPR and related data protection laws, with applicants able to exercise their rights regarding their information.