Senior Account Manager – Activations, PR & Influencer Marketing

About dentsu Aotearoa

dentsu is a progressive network focused on anticipating disruptive opportunities and crafting innovative growth strategies within a sustainable economy. We integrate media, creative, and customer experience expertise to deliver cohesive, impactful solutions that benefit clients and society alike. Our team in Auckland thrives on collaboration and diverse creativity to drive cultural impact and societal change.

Role Overview

We invite applications for the Senior Account Manager role specializing in Activations, PR, and Influencer marketing. This position carries responsibility for devising strategic client solutions, guiding concept creation, and confidently presenting proposals. You will steer integrated marketing campaigns from ideation through to execution and analysis, focusing on activations, events, experiential efforts, in-store and ambient sampling, PR, and influencer engagements. Relationship management with clients, partners, and vendors is critical for delivering superior campaigns that exceed expectations. As a senior team member, you will lead projects independently, mentor junior colleagues, and enhance both business growth and company culture.

Key Responsibilities

• Oversee the complete delivery of integrated marketing campaigns spanning activations, events, experiential marketing, sampling, PR, and influencer channels.
• Cultivate and sustain strong client relationships while managing timelines, budgets, suppliers, and stakeholder expectations to ensure excellent campaign execution.
• Design integrated planning that harmonizes activation, PR, influencer, and social media efforts alongside creative, media, and strategy partners.
• Evaluate campaign outcomes, providing insightful reporting, actionable recommendations, and opportunities for optimization to drive client success.
• Mentor junior team members and contribute to business development, creative brainstorming, and organic client growth initiatives.

Candidate Profile

• Possesses 4 to 5 years of experience in activations, event management, experiential marketing, PR, influencer marketing, or similar agency fields.
• Exceptionally organized with strong multitasking and project management acumen.
• Skilled communicator and relationship builder who prioritizes client needs.
• Commercially savvy, detail-oriented, with a passion for consumer behavior, brand experiences, and integrated marketing strategies.
• A collaborative leader who excels in mentoring, problem-solving, and thriving within dynamic, fast-paced settings.

Benefits and Culture

• Flexible work arrangements supported by a "Be the Best You" policy, including a $250 contribution towards home office setup.
• Opportunity to participate in volunteer leave and company-wide social impact events like "One Day for Change."
• After two years, 5 weeks of annual leave and three wellness days per year to rest and recharge.
• Access to professional growth resources including career development programs and global training through dentsu University.

Inclusion Commitment

dentsu's inclusive culture encourages employees to be authentic and diverse perspectives to foster innovation and superior results. We welcome applications irrespective of disability, age, nationality, background, or culture, aspiring to create a workplace where everyone thrives.

Location and Contract

This is a full-time, permanent position based in Auckland.